Tech Talk X
CRM & Loyalty Executive
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
CRM & Loyalty Executive
Help us build our CRM — right from the ground up.
Glasgow Airport (office based 4 days)
This is a big role, at a proper Scottish brand
Loganair has been in the skies for over 60 years. Today they fly over 40 aircraft to destinations across the UK and Europe, and are on a mission to become the airline of choice for people who are done with endless add-on fees, confusing fares and being treated like just another passenger.
They are small enough to know their customers as individuals, big enough to deliver like a major international carrier, and proud to be Scotland's own. If you want to lead marketing somewhere that still has that personal touch, this is it.
The opportunity
Their CRM has only been live since February this year, so it's very much still in its infancy, which means there's genuine opportunity to shape segmentation, journeys and loyalty communications from an early stage, rather than working within someone else's legacy setup. You'll also have support from a new CRM partner helping us build out enhanced segmentation for the initial stages.
You'll manage the day-to-day delivery of CRM and email marketing activity: campaign builds, automated journeys, loyalty communications, segmentation and database engagement. Reporting into the Senior Marketing Manager, you'll be part of a small, close-knit marketing team, which includes Social Media & Content Lead.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
What You'll Be Doing
- Building, scheduling and sending CRM and email marketing campaigns, with accurate targeting, personalisation and on-brand content.
- Creating audience segments and loyalty database selections using customer data and behavioural triggers.
- Owning QA on every send: links, data, personalisation and compliance, before anything goes out.
- Reporting on performance: opens, clicks, conversion, database growth and revenue contribution, with clear, actionable insight.
- Running test-and-learn plans (subject lines, content, timing, audiences) and using the results to keep improving.
- Maintaining data quality and consent management in line with GDPR and best practice.
What You'll Bring
- Hands-on experience with a CRM, email marketing platform or ESP. HubSpot experience is preferred.
- Genuine comfort with customer data: segmentation, reporting, database hygiene and turning insight into action.
- A background in direct-to-consumer marketing is preferred.
- Real enthusiasm for building something new. Our CRM is brand new, and we need someone who wants to make it their own rather than just maintain it.
- Strong attention to detail, a proactive approach, and genuine ownership of your work.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
If you’re interested in applying for this role you can apply via the advert or contact Kerry McFarlane to find out more. Nine Twenty are managing this appointment on behalf of Loganair and will manage all communication. If your experience closely matches, but you’re not sure this is exactly right for you, we would love to have a conversation and explore this further.
Location:
Renfrewshire, Scotland
Type
Permanent
Discipline
Email Marketing/ CRM
Job Posted
Tue, 28 Jul 2026
Closing Date
Sat, 26 Sep 2026
Reference
10677
APPLY FOR THIS JOB
Your contact for this job
Kerry McFarlane
07385 666 708
kmcfarlane@weareninetwenty.com
Share this job
LinkedIn | Facebook | X
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills