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Proactive.IT Appointments Ltd.

CRM Officer

Cambridgeshire
£32k – £36k/yr
Posted about 22 hours ago
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CRM Officer

📍 Hybrid | 3 days onsite

Our client, a forward-thinking UK higher-education organisation, is looking for an experienced CRM Officer to join their collaborative marketing team.

This is a permanent opportunity where you’ll play a key role in delivering data-driven, insight-led CRM campaigns, working across the full campaign lifecycle — from audience selection and data preparation through to testing, deployment, reporting and optimisation.

What you'll be doing

  • Support the planning and delivery of CRM programmes and end-to-end campaigns.
  • Prepare, segment and manage customer data for targeted marketing activity.
  • Deliver effective B2C and B2B CRM communications across digital channels.
  • Analyse large datasets to identify trends, opportunities and actionable insights.
  • Build dashboards and performance reports to track KPIs and support decision-making.
  • Work as part of an agile team, including supporting the implementation of a new CRM system and/or marketing strategy.
  • Work with stakeholders to resolve complex queries, identify risks and ensure a high standard of customer service.

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Why you're a good match

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What we're looking for

  • Proven experience delivering CRM campaigns and a good understanding of CRM principles and channels.
  • Hands-on experience with a CRM platform such as Microsoft Dynamics, Salesforce, Oracle or similar.
  • Strong analytical skills and the ability to turn data into clear, actionable insights.
  • Experience producing performance reports, dashboards and KPI analysis.
  • Strong communication and stakeholder management skills.
  • A proactive, collaborative approach with the ability to work effectively in an agile environment.

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đź“© Interested?

If you have CRM campaign experience and enjoy using data and insight to improve customer engagement, this could be a great opportunity to join a forward-thinking organisation and make a real impact.

Get in touch to find out more or apply today.

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Skills

CRM Campaign Management
Data Segmentation
B2C Marketing
B2B Marketing
Data Analysis
KPI Reporting
Stakeholder Management
Agile Methodology
Dashboard Creation
Customer Engagement

Location

Cambridgeshire, England, United Kingdom

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