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Yours Clothing

CRM & Retention Manager

Peterborough
Posted about 11 hours ago
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Role Description

The CRM & Retention Manager is a full-time role based in Peterborough, with flexibility for part of the work to be completed from home. This role is responsible for developing and executing CRM and retention strategies utilizing Klaviyo that deepen customer relationships, drive repeat purchases, and grow lifetime value. Day-to-day tasks include planning and managing customer journeys, segmenting audiences, and optimizing email, SMS, and loyalty campaigns. The role involves analyzing customer data and campaign performance, reporting key metrics, and identifying opportunities to improve engagement and retention. The CRM & Retention Manager will collaborate closely with marketing, ecommerce, and creative teams to ensure consistent brand messaging and personalized experiences across channels.

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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.

Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.

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Graduate Consultant — 2026 Scheme

PwC·London, UK
£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

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Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

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Strong

Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

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Qualifications

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  • Experienced with CRM platforms such as Klaviyo and customer lifecycle management, including audience segmentation and automated journey building.
  • Skills in data analysis and reporting, with the ability to interpret customer metrics, retention KPIs, and campaign performance to inform strategy.
  • Background in digital marketing and ecommerce, including email and SMS marketing, loyalty programs, and customer engagement tactics.
  • Strong communication and collaboration skills, with the ability to work cross-functionally and present insights clearly to stakeholders.
  • Proven ability to plan, prioritize, and manage multiple campaigns and projects in a fast-paced, growth-oriented environment.
  • Comfort using analytics tools (e.g., Google Analytics, CRM dashboards, BI tools) to make data-driven decisions.
  • Understanding of fashion retail or consumer brands is beneficial, with sensitivity to brand tone and customer experience.
  • Relevant experience in CRM, retention, or lifecycle marketing; a degree in marketing, business, data analytics, or a related field is advantageous but not required.
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Location

Peterborough, England, United Kingdom

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