DDRE Global
DDRE GLOBAL MARKETING MANAGER
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MARKETING MANAGER
Department: Brand & Marketing
Reports to: Head of Brand & Marketing
Location: London central
Employment: Full-time, Permanent
ABOUT DDRE GLOBAL
DDRE Global is a next-generation luxury real estate business built around exceptional advisors, world-class marketing, technology and an uncompromising approach to client service. We operate differently from a traditional estate agency. Our model combines personal brand, content, data, technology and market expertise to create a modern platform for advisors and their clients. As DDRE Global continues to grow across the UK and internationally, our Marketing team is evolving to support an increasingly ambitious, integrated and scalable business.
THE ROLE
We are looking for an experienced, commercially minded Marketing Manager to take ownership of executing DDRE Global’s core strategic marketing initiatives.
With specialist Digital and operational capability now sitting within dedicated roles, this position is deliberately focused on high-value marketing execution, translating the strategic direction set by the Head of Brand & Marketing into exceptional campaigns, property and agency marketing, PR and communications, market expansion and major business initiatives.
This is not an administrative Marketing role, nor is it a clear second in command for Marketing. We are looking for an experienced creative real estate marketer who can take direction, apply strong judgement and independently drive initiatives from brief through to delivery.
Significant residential real estate experience is essential. The successful candidate must understand the realities of property marketing, agency priorities and the relationship between advisors, vendors, listings and Marketing from day one.
DDRE Global is a disruptor brand. We want someone who understands the traditional real estate playbook well enough to know when and how to challenge it.
KEY RESPONSIBILITIES
Strategic Initiative & Campaign Delivery
- Translate strategic direction into clear marketing plans, campaigns, briefs and activation plans.
- Independently manage integrated campaigns from brief through to delivery and measurement.
- Support core business priorities including geographic expansion, new propositions, partnerships and major brand initiatives.
- Coordinate Brand, Content, Creative, Digital, PR and external partners around clear deliverables.
- Manage multiple workstreams while maintaining pace, quality and commercial focus.
- Establish objectives and KPIs and use performance insight to improve future activity.
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Agency & Property Marketing
- Act as an experienced Marketing partner to DDRE Global’s Agency team and advisors.
- Develop marketing plans for priority instructions, properties, territories and advisor initiatives.
- Understand the full property marketing lifecycle, from instruction and launch through to ongoing activation and key commercial moments.
- Advise and challenge advisors on property marketing rather than simply processing requests.
- Understand vendor expectations within high-value property transactions.
- Support marketing activation for new territories and geographic expansion.
- Identify opportunities to differentiate how DDRE Global brings property to market.
PR & Communications
- Manage the day-to-day relationship with DDRE Global’s external PR partners.
- Identify strong property, advisor, market and corporate stories.
- Coordinate messaging, information and internal stakeholders to maximise opportunities.
- Support corporate communications and key business announcements.
- Ensure PR activity is connected to broader Marketing and commercial priorities.
Brand, Creative & Content
- Work closely with Brand, Creative and Content colleagues to turn commercial requirements into strong output.
- Protect DDRE Global’s brand positioning and standards.
- Develop strong briefs and bring creative thinking to campaigns and activations aligning it with the business targets.
- Challenge conventional real estate marketing and identify opportunities for DDRE Global to show up differently.
Events, Partnerships & Activations
- Manage Marketing delivery for selected events, launches and partnerships.
- Coordinate communications, creative/content requirements and activation plans.
- Ensure activity supports clear brand or commercial objectives.
- Maximise amplification across relevant Marketing channels.
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Planning & Performance
- Maintain visibility across assigned Marketing priorities and campaigns.
- Support budget management and reporting.
- Identify risks, dependencies and opportunities early.
- Use customer, market and performance insight to strengthen Marketing activity.
SKILLS & QUALIFICATIONS
Essential
- 4–6+ years’ marketing experience, with significant hands-on experience within residential real estate / estate agency.
- Strong understanding of the UK residential property market and mechanics of estate agency.
- Demonstrable experience delivering property marketing campaigns.
- Strong understanding of the relationship between Marketing, advisors/agents, vendors and commercial property objectives.
- Experience working directly with property professionals and confidence advising and challenging them.
- Strong integrated campaign-management experience & project-management + organisational capability.
- Good understanding of Brand, Content, PR and Digital Marketing.
- Excellent written and verbal communication.
- Strong commercial and creative judgement.
- Experience managing agencies, suppliers and multiple stakeholders.
- Ability to independently take ownership from brief through to delivery.
- Entrepreneurial, proactive and solutions-oriented approach.
- Genuine appetite to challenge established category conventions.
Highly Desirable
- Prime or super-prime residential real estate experience.
- HNW/UHNW client and vendor experience.
- Strong London residential property knowledge.
- Regional or international real estate expansion experience.
- Property PR/media experience.
- Property portals and CRM ecosystem knowledge.
- Events, launches, partnerships and experiential marketing experience.
THE PROFILE
We are looking for a real estate marketer, not simply a marketer who happens to work in real estate.
Someone experienced enough to own rather than assist, who understands the pace, personalities and commercial realities of a brokerage but loves the energy and execution of Marketing.
You understand how real estate has traditionally been marketed, and know the category well enough to recognise when and how to break the rules.
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