SR2 | Socially Responsible Recruitment | Certified B Corporation™
Demand Generation Manager
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Demand Generation Lead | Tech-for-Good | Up to £60k + commission
Location
Bristol - 2 days per week
I’m supporting one of my longest standing clients who are a brilliant tech-for-good fintech that’s building technology used by some of the world’s largest financial institutions.
They sit at the intersection of fintech, SaaS, AI and responsible investment using technology to give investors more transparency, more control and a genuine voice in the companies they own.
Very cool business, diverse, smart people with a proper mission behind it.
And they’re now looking for a Demand Generation Lead to help seriously accelerate growth. 🚀
Brief
Build the engine that gets them in front of more of the right people.
You’ll be targeting some pretty chunky organisations, global asset managers, institutional investors and other major financial institutions, particularly across the US market.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Think:
- Building creative outbound campaigns into enterprise accounts
- Finding senior decision-makers and working out what will actually get their attention
- Turning market news and industry developments into reasons to start conversations
- Making conferences and events actually generate pipeline
- Working closely with sales, founders and genuine industry experts
- Experimenting, measuring, tweaking and figuring out what works
- Ultimately building the demand-gen playbook rather than inheriting one
This is not a “keep the marketing calendar ticking over” job.
They want someone commercial who gets a kick out of creating pipeline, someone who can research a huge target account, find the five people worth speaking to, understand what they care about and create a reason for them to respond.
You’ll probably have 3–6ish years across B2B demand gen, growth, SDR/outbound or pipeline generation, ideally within SaaS, fintech or financial services. You absolutely do not need to arrive as an expert in their niche.
Curiosity matters more and being the sort of person who sees a relatively blank playbook and thinks “excellent, I can build this properly” will help enormously.
Get help with your application
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The progression is interesting too. As the function grows, this could naturally develop towards broader leadership, enterprise sales or partnerships depending on where your strengths take you.
Benefits
- 💰 Up to £60k + commission
- 📍 Bristol / hybrid – 2 days per week
- 📈 Genuine ownership of pipeline generation
- 🧠 Fintech + SaaS + AI
- 🌍 Tech-for-good / purpose-led business
- 🚀 Loads of scope to make the role your own
If you're brilliant at getting B2B companies into conversations they weren't already having, I want to hear from you.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London