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Deputy Director of Marketing, Anglia Ruskin University
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Deputy Director of Marketing
Minimum three days a week on campus
Competitive salary and benefits
Anglia Ruskin University is seeking an outstanding Deputy Director of Marketing to lead integrated, insight-led marketing across UK and international markets and support ambitious student recruitment and growth objectives.
ARU is a global university transforming lives through innovative, inclusive and entrepreneurial education and research. With roots stretching back to 1858, we serve diverse communities across our campuses in London, Cambridge, Chelmsford, Peterborough and Writtle. ARU holds a Gold award in the Teaching Excellence Framework and was named Times Higher Education University of the Year 2023. As we develop its next long-term strategy, this is an excellent opportunity to help shape how ARU connects with future students and strengthens its position in increasingly competitive markets.
Role Summary:
Reporting to the Director of Marketing, Communications and Recruitment, the Deputy Director will be a senior leader within the External Relations and Engagement Directorate. They will translate institutional recruitment priorities into effective audience-focused plans and lead specialist teams spanning digital marketing, CRM, media and faculty marketing. The role supports student growth and conversion across further education, undergraduate and postgraduate study, degree apprenticeships and distance learning.
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Key Responsibilities:
- Lead the continued development of ARU’s website and digital marketing strategy
- Oversee the institutional CRM roadmap
- Advance personalised engagement throughout the student journey
- Use data, automation, AI and predictive analytics to improve decision-making, conversion performance and maximise return on investment
- Work closely with faculties, recruitment colleagues, international teams, agents and external partners to bring insight to portfolio development and student growth planning
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Requirements:
- Strategic and commercially aware marketing leader
- Significant experience of student recruitment marketing in complex organisations and international markets
- Deep expertise in digital marketing, CRM, websites and performance analytics
- Strong track record of leading high-performing teams, managing substantial budgets and building effective relationships with senior stakeholders
For further information and details of how to apply, please visit andersonquigley.com, quoting reference AQ3717.
For a confidential discussion, please contact Anglia Ruskin University’s advising consultants at Anderson Quigley:
- Elliott Rae, elliott.rae@andersonquigley.com, +44 (0)7584 078 534
- Elyse Turner-Pearce, elyse.turner-pearce@andersonquigley.com, +44 (0)7808 648 559
Closing date: noon on Sunday 20th September 2026.
Diversity Statement:
We value diversity at ARU and welcome applications from all sections of the community.
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