Ruby Magpie
Digital Account Manager
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Digital Account Manager
London
Hybrid (2 days per week)
Up to £45,000 plus fantastic benefits
Ruby Magpie is recruiting on behalf of an award-winning B2B marketing agency looking to hire a Digital Account Manager to join its growing marketing team.
About the Role
This is an exciting opportunity to work with a portfolio of global B2B brands across sectors including technology, SaaS, cybersecurity, and professional services. You'll combine strategic client management with hands-on campaign delivery, helping clients solve business challenges through integrated digital marketing.
This is not a role where you'll simply brief specialist teams. Our client is looking for someone who enjoys rolling up their sleeves, building campaigns themselves, and using data and insight to continually optimize performance.
The Role
Working with a range of B2B clients, you'll be responsible for developing marketing recommendations, managing client relationships, and delivering integrated digital campaigns.
A large part of the role involves creating, managing, and optimizing paid media campaigns, particularly across LinkedIn Campaign Manager and Google Ads (PPC/Search). Alongside paid media, you'll contribute to wider integrated marketing activity including SEO, email marketing, website optimization, content marketing, webinars, ABM, and demand generation. You do not need experience with the other channels but you need hands-on experience with paid media.
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You'll work closely with senior marketing specialists, designers, and content teams to deliver campaigns that generate measurable commercial results.
Key Responsibilities
- Manage a portfolio of B2B client accounts.
- Build trusted relationships with clients and become a strategic marketing partner.
- Create, launch, and optimize paid campaigns across LinkedIn Campaign Manager and Google Ads.
- Monitor campaign performance and continually improve results through optimization.
- Deliver integrated marketing campaigns across multiple digital channels.
- Produce campaign reports and present recommendations to clients.
- Work collaboratively with content, design, and communications teams.
- Stay up to date with developments across B2B marketing, AI, and digital channels.
About You
You'll ideally have around four or more years' experience in either a B2B marketing agency or an in-house B2B marketing team.
We're interested in candidates who have hands-on experience using paid media platforms rather than simply managing specialist teams.
You'll have experience of:
- Building and managing campaigns within LinkedIn Campaign Manager.
- Creating and optimizing Google Ads (PPC/Search) campaigns.
- Managing budgets, targeting, bidding strategies, and campaign optimization.
- Working directly with B2B clients.
- Reporting on campaign performance and making strategic recommendations.
- Delivering integrated digital marketing campaigns.
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Experience in the following would also be beneficial:
- Demand Generation
- Account-Based Marketing (ABM)
- CRM and email marketing
- SEO
- Website optimization
- Marketing automation platforms
- B2B technology or SaaS marketing
What Our Client is Looking For
Our client is looking for someone who combines strong client management skills with genuine hands-on digital marketing expertise. You'll be naturally curious, commercially aware, and comfortable challenging clients to think beyond individual channels to deliver integrated marketing solutions.
There is a huge growth opportunity in this role as the agency and team grow quickly. Whilst paid media is currently a significant part of the role, there is plenty of opportunity to broaden your experience across demand generation, ABM, integrated campaign planning, and wider B2B marketing strategy as the team continues to grow.
Salary: up to £45k plus amazing benefits.
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