53 Degrees North Media Ltd
Digital Channel Manager (YouTube + Social)
Get notified of more jobs like this · No spam, ever
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Digital Channel Manager (YouTube + Social) — FTC*
Contract: Fixed-term contract, *initial 3-month term with view to permanent (if that works for you, too).
Location: Wherever you do your best work, with 1 day per week in central Manchester.
Reports to: Luci Sanan, Founder.
Rate: Competitive mid-level Manchester rate.
The Role
53 Degrees North Media works with premium broadcast documentary and factual content —from top class production companies producing for leading international broadcasters and streamers. We're building the owned digital channel layer that turns those rights, that IP and that talent into audience and revenue on YouTube and social.
We're hiring a hands-on Digital Channel Manager to own editorial strategy, packaging and publishing across our channels, clip packages, cutdowns, and social-native support, with a focus on YouTube and Facebook monetisation and TikTok/Instagram support.
Reporting to the Director, and supported by our Content Coordinator, you'll own our social-first output end-to-end: editorial calendar, platform-native craft, community and performance.
Our ideal candidate lives inside YouTube Studio, understands the cultural and editorial context premium factual sits in — documentary, factual, and has a proven track record of growing engaged audiences with best-in-class social craft. Working knowledge of how archive and documentary content is programmed is a strong advantage.
What you will be doing
Channel Planning
- Own the planning across YouTube (long-form + Shorts), Instagram, TikTok, Meta and emerging platforms
- Build and run rolling editorial calendars
- Ensure output adhere’s to platform and company policy, including geo-blocking policies and monetisation policies
- Ensure channel activity aligns with wider commercial and distribution objectives
- Identify opportunities to grow reach, engagement, subscribers and fandom
- Stay ahead of platform developments, formats and emerging tools; bring a point of view on what to test next as an embrace of new tech as an enabler
Content & Creative
- Lead development of social-first content — hooks, packaging, pacing — tuned to platform and audience
- Own content calendars and maintain a consistent flow of engaging output across all channels
- Provide creative direction on shoots: campaign support, reactive content, behind-the-scenes
- Champion new formats and storytelling approaches to maximise reach, retention and engagement
- Ensure everything reflects each channel’s tone of voice and the brand identity.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Edit & post-production
- Cut long-form YouTube edits, Shorts / Reels / TikToks, and social cutdowns from existing broadcast episodes, embracing the latest in AI software and tech to streamline operations and output.
- Repurpose evergreen and back-catalogue material into platform-specific edits; never straight cross-post
- Work to brand guidelines, manage the geo-blocking and liaise with CMS level operations to ensure streamlined processes.
Community Management
- Own community management across channels; respond to top comments, flag sentiment shifts, escalate as needed
- Identify opportunities to strengthen audience relationships and build advocacy
- Move at pace on reactive opportunities — trends, cultural moments, news beats relevant to our projects
- Support escalation processes when required
Performance Reporting
- Own performance reporting across all channels
- Track and report on the metrics that matter: CTR, AVD, retention curve, subscriber velocity, impressions, follower growth, engagement rate, share rate, saves, traffic and revenue contribution
- Manage the testing A/B test thumbnails, titles and copy; iterate on packaging based on what the data says
- Run regular competitor and industry analysis to surface opportunities and emerging formats
- Provide actionable insights and recommendations to shape the next cycle of activity
What we're looking for
- Demonstrated experience and passion in social, digital or content — ideally within factual, documentary, broadcast, streamer, distributor or content-rights environments
- Strong understanding of every major platform and its native craft — aspect ratios, safe zones, hook structure, caption styling, hashtag and SEO
- Fluent in Premiere Pro or DaVinci Resolve
- Comfortable across the full creator stack: YouTube Studio, Meta Business Suite, TikTok Business Center, a scheduler of your choice
- Strong analytical skills; you can read a retention curve and translate insight into action
- Highly organised, self-managing across multiple projects and tight deadlines
- Commercially aware — you understand how channel work contributes to wider business objectives
- Creative thinker with a genuine passion for content, culture and emerging formats
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Advantageous
- Working knowledge of archive and documentary content programming at media owner channel networks and YouTube publishing networks
- Familiarity with rights, windowing and clip clearance considerations when repackaging catalogue content for social
- Experience working with distributors, sales agents or producers on cross-platform marketing
- YouTube channel management experience within a factual, documentary or specialist-interest vertical
Working with Us
53 Degrees North Media is small and independent, but work hard and we move fast. We work across broadcast, digital, brand and creators. If you want to shape a channel from the ground up rather than rexecute someone else's playbook, you'll get on well here.
- Competitive mid-level renumeration.
- Flexible & hybrid working
- Clear route to permanent role and expanded remit if the pilot delivers, with exceptional benefits and room for growth, but equally open to freelancers who want to stay that way.
About Us
53 Degrees North Media turns content rights and IP into revenue and audience. Founded in 2023 by Luci Sanan and based in Manchester, the company operates an end-to-end engine spanning strategy, funding, commercial dealmaking, and distribution and digital channel management — working with brands, producers, distributors, broadcasters, media owners and creators worldwide. Independent and platform-agnostic, 53 Degrees North Media bridges traditional broadcast distribution and funding with the digital, brand and creator-led ecosystem. Through the 53DNM Academy, it partners with the University of Salford and MediaCityUK to widen access to the creative industries.
53 Degrees North Media is an equal-opportunity employer. We brief clearly, pay on time, and credit your work.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location