The Health and Care Professions Council
Digital Communications Officer
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We're hiring a Digital Communications Officer
We're hiring a Digital Communications Officer at an exciting time as we refresh our brand and expand the team. You'll help shape how we do this by bringing your own ideas and creative flair to a team that's making a difference.
About the Role
This role would suit someone with a good mix of content design and editing skills across web, graphics, documents, and video, such as Adobe Creative Cloud, Canva, and website CMS. Maybe you have a digital media degree, or have worked in a similar role before, or have built up your skills as a freelancer. If you can show us the work, we want to hear from you.
We're looking for someone who is confident with image and video editing tools, who communicates clearly, and understands how content needs to be adapted for different audiences and digital channels, including websites, email, and social media. You'll be involved in creating engaging content, utilising user insight and analytical tools such as Google Analytics, you'll support continual improvements to the user experience and our digital activity.
Responsibilities
- Creating content through a wide variety of mediums which aligns with our brand identity and enhances brand awareness
- Analysing channel performance, optimising the user experience, and implementing any improvements using tools such as Google Analytics, Data Studio, and Power BI dashboards.
- Supporting the day-to-day operations of our digital channels, including our website, social media, intranet, and email campaigns
- Assisting in the development of user personas, key user journeys, and task flows. Ensure digital content and assets align with HCPC brand guidelines, accessibility standards, and web best practice
- Support search engine optimisation (SEO) and generative engine optimisation (GEO) through the creation and maintenance of well-structured and discoverable digital content
- Working with external suppliers to help in the production of materials in alternative formats (e.g., braille, audio, other languages)
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Person Specification
We are looking for candidates that have:
- Designed and produced digital content for a wide variety of channels
- Managed content production processes from briefing to publication
- Monitored the performance of posts and using tools to compile data
- Used analytics and insights to improve user experience
- Excellent verbal and written communication skills
- Effective teamwork and ability to build relationships with stakeholders
- Sound prioritisation of workload and ability to navigate competing priorities
- A strong understanding of image and video editing software such as Adobe Photoshop, InDesign, Premiere, and Canva
- Knowledge of best practice for, and how to adapt to, different digital communications channels and web design principles for accessibility and optimisation.
Rewards and Benefits
- 30 days holiday + bank holidays
- 8% employer pension
- Training and membership support
- Employee Assistance Programme
- Employee lifestyle benefits
Important Dates
- Advert Closing Date: 21 September 2026 (all vacancies close at 1pm). We reserve the right to close vacancies early due to high application volumes and therefore encourage you to apply early.
- Shortlisting: Week commencing 21 and 28 September. You may receive a call from the recruiting team to discuss your application.
- Interview Dates: Week commencing 12 October. Candidates are required to attend an onsite in-person competency-based interview. You will be required to present a task to the interview panel; details will be provided to successful candidates.
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Application Process
Please submit your CV and a supporting statement detailing how you meet the person specification. Feel free to mention and link to previous pieces of work or content that help show how you meet the requirements of the role. A member of our recruiting team may contact you to discuss your application.
Important Information
- Candidates must have the right to work in the UK.
- Applications without a supporting statement may not be considered.
- We conduct original document checks, as part of pre-employment screening.
- Candidates require a Disclosure and Barring Service (DBS) criminal record check.
- We are unable to provide feedback at application stage.
HCPC's vision is to be recognised as an actively anti-discriminatory organisation that upholds and promotes best practice in equality, diversity, and inclusion and an active ally for change. We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join the HCPC.
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