Boots UK
Digital Copy Assistant Manager

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Role: Digital Copy Assistant Manager
Contract: 12 Month Fixed Term
Shift pattern: Full Time
Location: Nottingham
Recruitment Partner: Matthew Nelligan
What You'll Be Doing
We're looking for a motivated and creative Digital Copy and Content Lead with a specialist skill in copywriting to join the Digital Experience team, and lead projects from brief to live on our UK and ROI websites.
You will lead the day to day digital content delivery for one of our business unit trading areas (Health, Pharmacy and Health Hub). You'll work within a team of copywriters, designers, UX, SEO and FED specialists to ensure all briefs that come into the team are delivered with a focus on digital copy, to give a customer experience to remember. In a fast paced and reactive environment you'll be relied upon to stay calm and collected, working within the Boots guidelines, to ensure the digital experience is best-in-class
Key Responsibilities
- Lead content creation and delivery by working in partnership with the Design Lead for your business area, ensuring digital marketing campaigns and events briefed into the team land right first time
- Develop engaging copy to meet the briefs of high-profile campaigns and projects, through the project lifecycle of creation of copy, testing, quality control, final page approvals and publishing to live.
- Work closely with the SEO team to enhance engagement of digital content delivery using supporting tools and insights
- Champion and embed the DE&I and Boots copy principles into boots.com/.ie, ensuring pharmacy, medical and legal compliance.
- Stakeholder management with internal teams and external agencies including boots.com commercial and operations teams, marketing communications
- Work closely with the eCommerce and pharmacy, medical and legal teams to ensure all content meets all requirements and is approved by all parties before go-live
- Work within the project management workflow tool to understand briefs, manage team resource, monitor status, and deliver to agree timelines.
- Line management, coaching and development of a small team of copywriters
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
What You'll Need To Have (our Must-haves)
- At least 3 years' worth of experience within digital content/copy for a commercial site
- CMS working knowledge (Abobe AEM would be ideal)
- Excellent project management, organisation and communication skills, with high attention to detail and customer focus
- Strong and collaborative stakeholder management
- Previous experience of coaching and mentoring team members
Rewards designed for you
- Pension membership (PRSA)
- Partial paid maternity leave
- Discretionary annual bonus
- Generous employee discounts
- Flexible benefits scheme


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There's lots more in our benefits and discounts, MyBoosts - there to give you that little lift in your everyday. Find out more at boots.jobs Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots Ireland and may not be accurate.
A Bit About Us
At Boots, we're proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we're committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.
What's Next
If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
We are looking for the successful candidate to complete a pre-employment check after receiving an offer, which may include a vetting check.
We hope to hear from you soon.
Be brilliant with Boots.
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