• Play a leading role in the management and operational delivery of GOSH's social media accounts, collaborating closely with the Communications team to plan and develop integrated content strategies.
• Develop and execute innovative digital communication plans to engage patients and the public.
• Drive the implementation of marketing and communications strategies through digital channels, working closely with the external communication and digital lead to achieve objectives.
• Organise web requests, prioritise projects, and collaborate with internal stakeholders to ensure website content meets user needs.
• Manage the website requests inbox and social media inbox, promptly addressing inquiries and requests.
• Employ a multichannel approach to digital content creation, aligning with the Trust’s overarching communications strategy and demonstrating skills in planning and execution.
• Provide support and training to the Communications team, delivering guidance on content creation.
• Provide guidance on CMS usage to the Communications team and website editors, adapting and optimising training programs to enhance effectiveness.

Equality and Inclusion

We are committed to recruiting the best person for the job through a fair, open and consistent process that is free from bias and discrimination.

• We are working towards becoming an anti-racist organisation. This means creating a workplace where every colleague feels seen, heard and valued, and where racism in any form has no place. Our anti-racism commitment is backed by action through our Anti-Racism Statement and action plan, developed in collaboration with our REACH staff network.
• We actively challenge discrimination, dismantle barriers and embed equity across all aspects of our workforce, including recruitment, progression and development. All applicants will receive equal consideration regardless of race, ethnicity, nationality, religion or belief, sexual orientation, gender identity, age, disability, health condition or employment history.
• We particularly welcome applications from ethnically diverse communities, people with disabilities or long-term health conditions, and LGBTQ+ community members. We are proud to be a Disability Confident Employer, a member of the Business Disability Forum, and a Stonewall Diversity Champion.
• Our staff networks, including REACH, PRIDE, ENABLED and Women’s Networks, are active and executive supported. These employee-led networks play a vital role in shaping an inclusive culture at GOSH and are open to all colleagues.
• Together, we are building a culture where inclusion is not optional - it is essential.

Contact Information

For further details / informal visits contact:

• Name: Matthew Twaddell
• Job title: Digital Experience Lead
• Email address: Matthew.Twaddell@gosh.nhs.uk