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RKD Group, Inc.

Digital Experience, Senior Specialist

Rhu
$70k – $90k/yr
Posted 1 day ago
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Digital Experience, Senior Specialist

A career that makes a difference!


RKD Group, a direct response marketing and advertising agency, is seeking a Digital Experience, Senior Specialist to achieve breakthrough results that make a positive impact in this world. By joining our team, you become an integral part of that mission. With our headquarters located in Dallas, Texas, RKD Group is a remote-first company that has helped hundreds of nonprofits raise billions of dollars to fulfill their missions.


About the Role

The Digital Experience, Senior Specialist leads a portfolio of complex or high-priority client accounts, delivering strategic digital counsel and ensuring high-impact program results. This role combines strong client leadership with internal team management, mentorship of junior staff, and advanced analytical and strategic capabilities.


Key Responsibilities

Senior Client Leadership

  • Serve as the senior relationship lead for assigned accounts, owning overall client satisfaction and retention
  • Proactively identify strategic opportunities, risks, and growth areas within client portfolios
  • Lead high-stakes client meetings, presentations, and strategic reviews
  • Manage escalations and navigate complex client situations with professionalism and solutions-oriented thinking

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Digital Strategy & Planning

  • Lead the development of comprehensive digital strategy plans, including channel mix recommendations, audience strategies, and program roadmaps
  • Develop and manage multi-channel budgets and revenue projections with accuracy and strategic intent
  • Integrate knowledge of email, CRO, digital media (paid search, paid social, programmatic), and texting into unified, goal-aligned programs

Cross-Functional Integration

  • Drive cross-functional collaboration with Pod Managers and internal RKD teams to ensure cohesive, timely delivery of integrated work
  • Align internal teams around client priorities and ensure clear communication of scope, timelines, and goals
  • Identify and resolve bottlenecks in the fulfillment process

Team Development

  • Mentor and guide Coordinators, supporting their growth and day-to-day work
  • Provide feedback on work quality and help elevate team capabilities across the group

Reporting, Analytics & Optimization

  • Oversee performance analysis across digital programs and translate results into client recommendations
  • Champion a test-and-learn culture, ensuring insights are documented and applied to future strategy
  • Monitor portfolio-level performance trends and alert leadership to risks or opportunities

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Requirements

  • Bachelor's degree in marketing, communications, or related field; advanced degree a plus
  • 5–7 years of experience in digital marketing or agency account management
  • Proven track record of managing complex client relationships and multi-channel digital programs
  • Strong budget management, strategic planning, and presentation skills
  • Experience mentoring or leading junior team members

Location

  • Remote

Apply

Qualified candidates, please apply to this position using the link below.

https://rkdgroup.com/about-us/careers/


Pay Range

Expected for the position: $70,000 - $90,000 annually.

(RKD Group is seeking Specialists and Senior Specialists - The position level and compensation for this role will be determined based on the market location, experience, job skills, and qualifications of the candidate.)


Benefits

RKD Group offers highly competitive compensation commensurate with experience, and a full range of benefits.


Equal Employment Opportunity

RKD Group is an Equal Employment Opportunity employer.


Sponsorship

No sponsorships available for this position.

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Skills

Digital strategy
Client relationship management
Multi-channel marketing
Budget management
Strategic planning
Team leadership
Mentorship
Performance analysis
Email marketing
CRO
Paid search
Paid social
Programmatic advertising
Texting strategy
Data-driven decision making
Account management

Location

Rhu, Scotland, United Kingdom

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