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About Open ECX
We automate invoicing, ordering, and reconciliation: the everyday finance work that costs the most time and money when it's done by hand. Built to flex across industries, and to work with the ERP our customers already have.
We're not trying to be everything to everyone. The transaction is what we do, and we do it properly, which means less firefighting, less scope creep, and more time solving problems that matter.
We're growing, but we've kept hold of what made us worth joining in the first place: you'll know what you're working on and why it matters, not just where it sits on someone else's roadmap.
We’re in the process of a big transformation within Marketing and the business, with a complete rebrand, new website, and new tone of voice & messaging.
If that sounds like your kind of place, we'd like to meet you.
The Role
This is a digital marketing role for someone who is comfortable switching between tasks and enjoys the variety that comes with being part of a small, ambitious team. From setting up a new campaign, updating our Google Ads, building a new website page, to working on HubSpot automations, every day will be different.
This will be a new role within Marketing at Open ECX and the fourth person to join the team. They will report to the Head of Marketing but also work with and support the Demand Generation Manager and Product Marketing Manager. You will bring your experience to help us deliver our primary goal of bringing more inbound leads as well as enabling Sales to bring in outbound leads.
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Responsibilities
Website & content:
- Create new pages in our website CMS, Webflow, ensuring everything is on-brand, responsive, and error-free.
- Support the Head of Marketing with the ongoing website build and any new page rollouts.
- Manage the content calendar (blogs, case studies, etc.) and keep the team on track with publishing schedules.
SEO & AEO:
- Apply on-page SEO basics: meta titles, descriptions, internal linking, schema, and heading structure to all published content.
- Stay across AEO best practices as AI search continues to evolve.
- Work with the Head of Marketing on the keyword targeting and content strategy; using tools like SEMRush and Search Console to create blogs.
- Find new SEO/AEO opportunities we can build content for/amend current pages.
Google & LinkedIn Ads:
- Help the Head of Marketing to create and manage Google Ad campaigns across search campaigns primarily but potentially other types.
- Monitor & amend Google Ad campaigns and their performance through data analysis.
- Pull and format performance reports for the Head of Marketing.
- Help manage LinkedIn Ads that support the campaigns that the Demand Generation Manager is working with Sales to deliver.
Campaigns:
- Plan and post content across our social channels, keeping everything on-brand and consistent with our tone of voice.
- Support campaign delivery and contribute ideas from brief through to finished assets.
- Track campaign performance and spot trends, feeding insight back into planning.
- Assist the Product Marketing Manager in creating Sales collateral to move deals forward.
- Monitor competitors and market trends to keep the wider team informed.
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CRM & marketing ops:
- Support the Demand Gen Manager with our CRM (HubSpot) day-to-day — list management and segmentation, email builds, data quality checks, and workflow automation.
- Help to source and enrich data for campaigns and optimize their use further.
- QA campaigns before send and keep CRM records tidy, flagging anything that looks wrong.
- Support dashboard building and performance reporting.
Requirements
- Experience in a digital marketing role, whether in-house or agency.
- You know what good B2B SaaS marketing looks like.
- Working knowledge of HubSpot or a similar CRM and marketing automation tool.
- Comfortable with website CMS platforms. Webflow experience is a nice bonus.
- A solid grasp of SEO fundamentals and a willingness to get up to speed on AEO.
- Familiar with Google Ads and how to manage & monitor campaigns.
- Organised and proactive. You manage your own time well.
- A good writer and a creative mind… AI can’t think like us and we want you to bring ideas to the table.
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