ValueLights
Digital Marketing and eCommerce Executive
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Reports to: eCommerce Manager Department: Sales & Marketing Location: Irlam, Manchester Salary: £28,000 – £32,000 per annum
About the Role
We're looking for a creative and data-driven Digital Marketing and eCommerce Executive to join our growing Sales & Marketing team. In this role, you'll drive campaign strategy, optimise our online presence, and work across multiple channels to boost customer acquisition and retention.
If you're passionate about digital marketing, love working with data, and want to make a real impact on eCommerce growth, we want to hear from you.
What You'll Do
Digital Marketing
- Own and maintain the campaign planner- keep it updated and communicate key campaigns to all stakeholders (email, homepage, social)
- Coordinate across email, homepage, and social teams to ensure aligned, cohesive campaigns
- Research market trends, competitor activity, and audience insights to sharpen our strategies
- Collaborate with the email team on CRM strategies that drive customer loyalty and lifetime value
- Develop insights-driven campaign strategies across channels
Website Optimisation & Customer Experience
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- Ensure our product listing and product detail pages shine. They should be conversion focused, with accurate listings and up to date information / images
- Manage the induction of new products onto the website, ensuring all product data, images, and content pull through correctly from the PIM before going live
- Ensure our product listings shine: accurate, up-to-date, and conversion-focused
- Drive promotional campaigns including seasonal launches, discounts, and product highlights
- Work with design and content teams to craft compelling visuals and messaging
- Optimise website merchandising to boost conversion and customer satisfaction
Data & Insights
- Analyse campaign performance and extract actionable insights
- Monitor key metrics: traffic, conversions, ROI, engagement and more
- Provide weekly and monthly performance reports with clear recommendations
- Use data to identify and capitalise on growth opportunities
Collaboration
- Partner closely with eCommerce, buying, and customer service teams
- Liaise with external third parties: Klevu (search), Trustpilot (reviews), Mollie (payments), and Zendesk (customer support)
- Work with IT and development teams to solve technical challenges and integrate third-party tools
- Share wins and learnings across the wider organisation
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What We're Looking For
- Hands-on experience in digital marketing, eCommerce, or a related field
- Proficiency with e-commerce platforms, analytics tools, and CMS systems
- Strong analytical skills, you love data and know how to tell a story with it
- Excellent communication and collaboration skills
- A creative mindset balanced with a detail-oriented approach
- Ability to juggle multiple campaigns and priorities without losing focus
- Genuine passion for improving customer experience
Why Join Us?
We're a team that sparks brilliance every day. Our values guide everything we do, and we're committed to creating a workplace where you can learn, grow, and make a real difference. You'll work on meaningful projects, collaborate with talented people, and see the direct impact of your work on our business.
Ready to spark brilliance with us? Apply now!
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