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Generative AI Marketing Apprentice
As a Generative AI Marketing Apprentice, you will support the marketing function by creating content, analysing performance data, and leveraging AI tools to improve marketing efficiency and creativity. This is an exciting opportunity to be at the forefront of AI in marketing within a technology-driven organisation.
Key Responsibilities
- Assist in creating marketing content using generative AI tools (e.g. blogs, social media posts, email campaigns)
- Support digital marketing campaigns across platforms such as LinkedIn, Google, and email
- Use AI tools to generate ideas, optimise content, and improve SEO performance
- Analyse marketing data and campaign performance using analytics tools
- Help manage and update the company website and digital assets
- Conduct market and competitor research using AI-assisted tools
- Support brand development and consistency across all marketing channels
- Assist in producing case studies, newsletters, and promotional materials
- Work closely with internal teams to understand services such as IT support, cloud, and cybersecurity
Skills & Qualities
Essential:
- Strong interest in marketing, AI, and technology
- Good written and verbal communication skills
- Creativity and willingness to experiment with new tools
- Basic understanding of social media platforms
- Ability to work independently and as part of a team
Desirable:
- Interest in AI tools such as Gemini
- Basic knowledge of SEO or digital marketing
- Familiarity with Microsoft Office or Google Workspace
Where you'll work
1-2 Ludlow Court
Frome Road
Radstock
Bath
BA3 3FX
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
LEEP TALENT LIMITED
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Training course
Multi-channel marketer (level 3)
Course contents
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development
- Use research/survey software to gather audience insight and/or evaluation to support the project
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand
- Use software to design and create marketing assets to meet the technical specification
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant
- Use a content management system to publish text, images, and video/animated content
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management
- Identify and use data and technologies to achieve marketing objectives
- Monitor and amend campaigns to meet budget requirements including time and monetary costs
- Review campaigns regularly to ensure effectiveness, to optimise the results
- Measure and evaluate campaign delivery to identify areas for improvement
- Use data analysis tools to record, interpret and analyse customer or campaign data
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Training schedule
Multi-channel Marketer Apprenticeship Standard Level 3
Functional Skills in maths and English if required
You will receive full training and support from the Just IT apprenticeship team to increase your skills
Delivery method and location of delivery to be confirmed
Your training will include gaining an internationally recognised Level 3 qualification
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
About Us
We're dedicated to empowering businesses, schools and individuals alike with the tools they need to thrive in an ever-evolving digital landscape. From bespoke IT Support to state-of-the-art IT Solutions services, our mission is to transcend boundaries and catalyse progress. At Apollo Technology, we don't just embrace change; we drive it. Join us on a journey of innovation, where possibilities are limitless and the future is within reach.
https://www.apollotechnology.co.uk/?utm_source=yell&utm_medium=refferal&utm_campaign=yell (opens in new tab)
Your earnings can increase over time with an apprenticeship. Find out about potential future pay (opens in new tab).
Potential full-time position for the right candidate after completion of the apprenticeship
The contact for this apprenticeship is:
LEEP TALENT LIMITED
The reference code for this apprenticeship is VAC2000049308.
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