GSFEN Business School UK
Digital Marketing, Brand & Communications Manager
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Company Description
GSFEN Business School UK is a not-for-profit postgraduate institution and the academic and ceremonial arm of the Global Socio-Economic and Financial Evolution Network (GSFEN Worldwide Ltd). It focuses on leadership development with a strong emphasis on sustainable development and humanitarian causes. The school offers online postgraduate diplomas and honorary doctoral programs that highlight global recognition through its international network and partnerships. GSFEN Business School is affiliated with numerous professional and educational bodies across the UK, Europe, North America, and Asia, reinforcing its commitment to quality, ethical practice, and innovation in education. Its activities span higher education, broader educational offerings, and educational support services as registered with Companies House UK.
Role Description
The Digital Marketing, Brand & Communications Manager is a volunteer, remote role responsible for strengthening the school’s brand presence and visibility across digital channels. Day-to-day tasks include:
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- Developing and executing integrated marketing and communication plans
- Managing social media and email campaigns
- Maintaining consistent brand messaging across all platforms
- Creating and editing content for websites, social media, newsletters, press releases, and promotional materials
- Coordinating public relations activities to enhance stakeholder engagement
- Collaborating with academic and administrative teams to align marketing initiatives with institutional goals
- Tracking performance metrics
- Recommending improvements based on data and feedback
Qualifications
- Strong Communication and Strategic Communications skills, with the ability to convey complex ideas clearly to diverse audiences.
- Proficiency in Brand Management and Integrated Marketing to build and maintain a consistent, recognizable institutional identity.
- Experience in Public Relations, including media outreach, stakeholder engagement, and reputation management.
- Knowledge of digital marketing tools and platforms (e.g., social media management, email marketing, analytics) and familiarity with content creation for online channels.
- Demonstrated ability to work independently in a remote environment, manage multiple projects, and meet deadlines.
- Relevant qualification in marketing, communications, business, or a related field, or equivalent practical experience.
- Interest in education, sustainable development, or humanitarian causes, and alignment with the not-for-profit mission of the institution.
- Excellent written and verbal English skills and strong interpersonal skills for collaborating with global partners and internal teams.
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