Zenith Bank (UK) Limited.
Digital Marketing, Communications & Design Officer
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About Us
Zenith Bank (UK) Limited (ZBUK) is a subsidiary of Zenith Bank PLC, the most profitable bank in Nigeria with an established trajectory of superlative performance, as well a strong pedigree of innovation, resilience, and market dominance. On an annual basis, Zenith Bank PLC amasses a string of notable awards; one of the most recent being listed as the sole Nigerian brand on the World’s top 100 companies in 2023 by the World Finance Magazine.
Zenith Bank (UK) Limited (ZBUK) was set up with a clear strategy to leverage trade and investment flows between Nigeria and Europe, by providing intermediary banking services and facilities for trade-related working capital and capital expenditure.
Zenith Bank recognizes the importance of leveraging a highly skilled workforce to achieve its strategic and operational goals. The bank is committed to providing an environment that is conducive for effective performance by availing all staff the necessary learning opportunity. We value the well-being of our staff and we encourage them to strike a balance between their work and personal lives, thereby creating a healthy atmosphere for personal development and career success.
With the introduction of new services here in the UK and our unparalleled knowledge of business with Africa, our 5 year strategy ensures “Controlled Growth” as we aim to become the Bank of choice for businesses wishing to transact in the African continent.
Role Overview
Digital Marketing, Communications, and Design Executive owns the organisation's brand voice and visual identity end to end — from the strategy and copy behind a campaign to the interface a customer actually touches. This role combines integrated marketing communications (content, PR, campaigns, brand stewardship) with digital and creative design (UI/UX for web, internet banking and mobile, plus marketing and social creative), ensuring every message and every screen feels like one brand.
The ideal candidate is equally comfortable writing a press release and wireframing a mobile banking flow — a creative, analytically minded professional who can operate with autonomy while collaborating closely with product, technology, and senior stakeholders.
Role Responsibilities
Content, Copy & Visual Design
- Develop compelling, on-brand copy and visual creative for the website, email campaigns, social media, and marketing collateral including brochures, rollup banners, and product materials.
- Translate complex product and service offerings into clear narratives and visuals that resonate with target audiences.
- Maintain a consistent brand voice, look and feel across all written and visual communications, internal and external.
- Design high-quality social media content — static posts, stories, banners, and animated creatives — across all brand channels.
Digital Product Design (UX/UI)
- Lead the design and continuous enhancement of the organisation's website, ensuring optimal UX, visual consistency, and accessibility standards.
- Design and iterate on the Internet Banking Platform UI and Mobile Banking Application, including wireframes, prototypes, and high-fidelity mockups.
- Conduct usability testing, gather feedback, and translate insights into actionable design improvements.
- Produce engaging video demos, walkthroughs, and motion graphics for platform onboarding and customer education.
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Campaign Management & Event Coordination
- Plan, execute, and manage integrated marketing campaigns across digital channels (SEO, PPC, email, social) and offline channels (print, events, direct mail), including the creative assets behind them.
- Set campaign objectives, KPIs, and timelines; monitor progress and optimise execution and design in real time.
- Plan and coordinate participation in trade shows, exhibitions, and corporate events, including event-specific creative and marketing campaigns to maximise attendance and visibility.
- Develop post-campaign and post-event evaluation reports with actionable insights and recommendations.
Brand Stewardship & Design Systems
- Serve as guardian of the organisation's brand identity, ensuring consistency in messaging, visual standards, and tone across every channel.
- Develop and maintain brand guidelines, the design system, component libraries, communication templates, and style guides.
- Review and approve marketing and design materials from internal departments and external agencies for compliance with brand standards.
- Provide design guidance and quality review for work produced by junior team members or external agencies.
Public Relations & Social Media
- Manage and nurture relationships with media contacts, journalists, and industry influencers to secure positive coverage.
- Draft and distribute press releases, media kits, executive statements, and other PR materials.
- Oversee and grow corporate social media accounts, including strategy, content calendars, community engagement, and performance monitoring.
- Monitor media coverage and social listening tools, providing timely responses to reputational opportunities and risks.
Performance Analysis & Reporting
- Use analytics platforms (e.g., Google Analytics, social media insights, CRM dashboards, Hotjar/Mixpanel) to monitor website metrics, campaign ROI, and audience engagement.
- Prepare regular performance reports for senior management, highlighting key trends, achievements, and areas for improvement.
- Use data-driven insights, including usability testing findings, to continuously refine both communication strategy and design.
- Benchmark performance against industry standards and competitor activity.
Content Management & Process Improvement
- Manage and maintain content across the organisation's digital products platform and core operating platforms, ensuring accuracy, relevance, and timely updates.
- Develop and maintain a content calendar aligned with business objectives, product launches, and seasonal campaigns.
- Oversee the publishing workflow for digital content, including approvals, version control, and archiving.
- Drive and document process improvement initiatives within the marketing and design workflow, including tooling upgrades.
- Ensure all digital content and design meets regulatory, compliance, and accessibility standards (WCAG 2.1) applicable to the banking and financial services sector.
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Qualifications Required
Education
- Bachelor's degree in Marketing, Communications, Graphic/Interaction Design, Visual Communication, Journalism, or a related field. A postgraduate qualification or relevant UX/UI certification (e.g., Google UX Design Certificate, Nielsen Norman Group) is an advantage.
Professional Experience
- Minimum of 3–5 years of progressive experience spanning marketing communications and/or digital or product design, preferably within financial services, banking, or another regulated industry.
- Demonstrated experience managing multi-channel marketing campaigns from concept to execution, ideally including the design assets behind them.
- Proven portfolio demonstrating end-to-end design work across web, mobile, and marketing channels, alongside a track record in content creation, PR, and brand management.
- Hands-on experience designing and launching digital banking products (internet banking, mobile apps) is strongly preferred.
- Track record of working within agile/cross-functional teams alongside product managers, developers, and marketers.
Skills Required
Core Technical Skills
- Exceptional writing and editing skills with a strong grasp of grammar, style, and tone.
- Proficiency in industry-standard design tools: Figma, Adobe XD, Illustrator, Photoshop, and After Effects.
- Strong command of UI/UX principles, design systems, and responsive design best practices, including for web and mobile (iOS & Android).
- Proficiency in digital marketing tools including Google Analytics, Google Ads, Meta Business Suite, and email marketing platforms (e.g., Mailchimp, HubSpot).
- Working knowledge of SEO/SEM principles, content optimisation, and CMS platforms (e.g., WordPress, Sitecore, or similar).
- Video editing and motion graphics skills for platform demos and promotional content.
- Familiarity with HTML/CSS fundamentals to communicate effectively with front-end developers.
- Understanding of digital banking interfaces, security UX patterns, fintech design conventions, and WCAG 2.1 accessibility standards.
- Competency in project management tools and workflows.
Behavioural Competencies
- Strong attention to detail with the ability to manage multiple projects and deadlines simultaneously.
- Creative thinking balanced with analytical, data-driven problem-solving.
- Excellent communication, storytelling, and stakeholder engagement abilities — able to present and justify both messaging and design decisions.
- Proactive, self-motivated, and results-oriented with a strong sense of ownership.
- Customer-first thinking with a passion for creating seamless, on-brand experiences.
- High degree of professionalism, confidentiality, and integrity.
This is a permanent position, paying up to £65,000.00 per annum based on experience.
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