EDGE Innovate
Digital Marketing Executive
Get notified of more jobs like this · No spam, ever
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Company Description
EDGE Innovate is an Ireland-based engineering company with over 25 years of experience in designing and manufacturing material handling and recycling machinery. Guided by the ethos of “Innovation at Work,” the company continually develops reliable, cost-saving equipment for industries ranging from recycling to quarrying. Its two core divisions—Material Handling and Recycling—offer solutions capable of processing diverse materials such as aggregates, fertilizers, coal, ores, wood, and tyres. EDGE machines operate in demanding environments worldwide, from the Australian outback to Northern Canada, and are supported by a dedicated After Sales Support Department available 24/7 to ensure optimal performance.
Role Description
The Digital Marketing Executive role is an on-site position based in Dungannon. This role involves planning and executing digital marketing campaigns to promote EDGE Innovate’s products and brand, including managing social media channels, website content, and email marketing activities. The Digital Marketing Executive will monitor and report on web analytics, optimize content for search and user engagement, and collaborate with internal teams to align marketing initiatives with product launches and business objectives. Day-to-day tasks include creating marketing materials, coordinating with design and engineering teams for technical accuracy, and supporting the continuous improvement of digital touchpoints to enhance lead generation and customer engagement.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Key Responsibilities
Get help with your application
Your very own career expert that helps elevate your application to the next level.
- Develop, implement, and optimise integrated marketing campaigns, with a strong focus on digital channels including social media advertising, email marketing, SEO, and SEM, alongside PR and events.
- Support the implementation of global marketing strategies to enhance brand awareness and market presence.
- Manage the marketing calendar, ensuring campaigns are delivered on time and aligned with business priorities.
- Manage day-to-day activity across digital channels, including social media (LinkedIn, Meta, TikTok, YouTube), website, and email marketing.
- Create, schedule, and analyse content to drive engagement, growth, and campaign performance.
- Plan, execute, and optimise digital campaigns, including paid advertising (Google Ads and social media), managing external partners where required.
- Monitor and report on marketing performance using analytics tools, providing insights and recommendations.
- Contribute to the creation of engaging content including case studies, blogs, newsletters, and website copy.
- Capture and promote “life at EDGE Innovate” content to support employer branding and recruitment initiatives.
- Support cross-departmental communication and initiatives that promote a positive and aligned working culture.
- Support the planning and delivery of exhibitions, trade shows, corporate events, and company initiatives
- Assist with inward visits and customer engagement activities.
- Work closely with internal teams and external agencies to support marketing delivery and business objectives.
- Build and maintain strong working relationships across departments to ensure effective collaboration.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills