Xoom Plus
Digital Marketing Manager
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XoomPlus Digital Marketing Manager
XoomPlus is a growing digital marketing and technology company based in Islamabad, specialising in SEO, paid search marketing, content writing, video production, web development and custom digital solutions. We are a team of professionals dedicated to delivering high-quality services and helping businesses grow through effective strategies and technology.
We’re currently looking for an experienced and results-driven Digital Marketing Manager to lead and execute digital marketing strategies across our clients and internal projects. As a Digital Marketing Manager, you will be responsible for developing, managing, and optimising digital marketing campaigns that drive brand awareness, website traffic, leads, conversions, and business growth. You will work closely with our SEO, content, design, development, and management teams to deliver measurable results.
Key Responsibilities
- Develop and implement comprehensive digital marketing strategies aligned with business objectives.
- Plan, launch, manage, and optimise Google Ads, Meta Ads, LinkedIn Ads and other paid campaigns.
- Manage SEO strategies including keyword research, on-page/off-page SEO, technical SEO, and organic growth.
- Monitor website traffic, rankings, conversions, leads, and overall campaign performance.
- Conduct competitor and market research to identify new growth opportunities.
- Develop digital marketing campaigns for multiple clients across different industries.
- Manage marketing budgets and ensure efficient allocation of advertising spend.
- Analyse campaign performance using Google Analytics, Google Search Console, Google Ads, Meta Business Suite and other relevant tools.
- Prepare regular performance reports and provide actionable insights to management and clients.
- Work with content writers, graphic designers, SEO specialists and developers to ensure campaigns are executed effectively.
- Stay updated with the latest digital marketing trends, algorithm changes, advertising platforms and industry best practices.
- Identify opportunities to improve ROI, CPL, conversion rates, organic traffic and overall marketing performance.
- Lead and mentor junior digital marketing team members where required.
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Requirements
- 8+ years of experience in digital marketing or a related role.
- Strong hands-on experience with SEO and paid advertising.
- Proven experience managing Google Ads and Meta Ads campaigns.
- Strong understanding of Google Analytics, Search Console, keyword research, conversion tracking and reporting.
- Experience developing and executing digital marketing strategies from planning through implementation.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple campaigns, clients and deadlines simultaneously.
- Strong understanding of lead generation, conversion optimisation, and marketing funnels.
- Experience working with a digital marketing agency will be an advantage.
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What We’re Looking For
We are looking for someone who is strategic, analytical, proactive and commercially minded—someone who doesn't just run campaigns but understands why they are working, identifies what needs improvement and takes ownership of results.
Why Join XoomPlus?
- Work with a growing digital marketing agency and diverse international clients.
- Opportunity to lead impactful digital marketing campaigns.
- Collaborative and fast-paced work environment.
- Career growth and learning opportunities.
- Work alongside SEO, content, design, development and marketing professionals.
If you're a proactive leader with a passion for operational excellence, team development and business growth, we'd love to hear from you!
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