Jackson Rose Recruitment Solutions | Marketing, PR & Comms Recruitment
Digital Marketing Manager
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Digital Marketing Manager
About You
My Client, an exciting luxury Real estate business, is looking for an experienced individual for the position of Digital Marketing Manager.
- Experience managing / leading digital retail / ecommerce; fixated on delivering your promise to the customer
- Have a great understanding of real estate, luxury e-commerce, and marketing businesses
- Have a proven track record as a commercial individual, who understands brand and customer (shopper)
- You are independent and self-directed but able to work and lead a team.
- Have superior analytical skills to track and manage performance
- Have excellent interpersonal skills and the ability to persuasively sell ideas
- Effectively navigate and collaborate cross-functionally.
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Requirements
- 4/6 years in a digital role within a DTC brand and, preferably either a luxury brand or real estate business.
- Good knowledge of CRM
- Good knowledge of SEO, analyzing data, building emails, and segmentation.
- Knowledge of GA, analyzing, and identifying areas for improved UX & conversion.
- Keep up to date with e-commerce / trading best practice of tomorrow through training, research, etc.
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Email Marketing
- Develop the email marketing strategy across weekly newsletters, automated flow campaigns, targeted and personalized content, and active A/B testing. Strong knowledge of Klaviyo and advanced segmentation techniques.
- Ensuring campaigns are kept within budget and maximum ROI is achieved.
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