TalentCo
Digital Marketing Manager (SaaS/ Hybrid)
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About the Role
We're working with a fast-growing, VC-backed hospitality tech company (Series A, $30M+ raised) building the operating system for the wellness and leisure economy. Their platform powers bookings, memberships, and guest personalisation for spas, leisure facilities, and hospitality groups globally.
They're hiring a Digital Marketing Manager with a strong search backbone - SEO, GEO, and AEO - and a genuine love of writing. This is a hands-on, content-first role: you'll own website copy, pillar pages, blog, and social, and shape how the brand shows up not just in Google but in AI answer engines like ChatGPT and Perplexity.
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No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
If you can make a technical SaaS story feel human, and structure it so both search engines and AI overviews cite you, this is worth a conversation.
What you'll do:
- Build topical authority through website copy, landing pages, and pillar content
- Own a consistent blog cadence optimised for search intent and readability
- Optimise for AI answer engines — structured data, entity-rich content, citation-friendly formats
- Manage organic social, adapting tone and format per platform
- Partner with product marketing and design to turn roadmap into narrative
- Track performance and turn data into a prioritised content roadmap
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What you'll bring:
- 2+ years digital marketing experience in SaaS or hospitality, with an SEO/content focus
- Working knowledge or interest of Ahrefs, SEMrush, GSC, GA
- Hands-on or genuine interest in AEO/GEO
- HubSpot and email campaign expertise
- All-rounder mindset - happy to pitch in on campaigns, events, sales enablement
What's on offer:
- £50k-£70k salary
- Hybrid setup — 3 days London office, 2 days from home
- Private health insurance
- 26 days annual leave + bank holidays
- Weekly team lunches and regular company socials
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