Creative Triangle Limited
Digital Marketing & New Business Executive
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The Agency
Creative Triangle is a Leicester-based design agency built around Good Honest Design. Founded in 2006, we work across print, digital, branding, campaigns, accessibility, animation, large format, wayfinding, and internal communications. We’re a small, experienced team with a practical, no-nonsense approach. Our clients range from major organisations and household names to public-sector bodies, charities, and universities, and our work spans websites, social media, reports, campaigns, signage, presentations, and accessible communications.
The Role
We’re looking for a proactive, organised, and digitally confident Digital Marketing & New Business Executive to focus on Creative Triangle’s own marketing and business development activity. This is primarily an in-house agency marketing and new business role rather than a client delivery role. You’ll be helping us promote Creative Triangle, showcase our work, grow our profile, identify and develop new opportunities, and contribute directly to the continued growth of the agency.
You’ll work closely with our Head of Business Development and the wider Creative Triangle team, using the projects, expertise, and knowledge already within the agency to create engaging content, reach new audiences, and develop new business opportunities.
It’s a varied, hands-on role covering our website, social media, newsletters, email marketing, digital campaigns, CRM, research, analytics, AI-assisted workflows, tenders, pitches, and proposals. This would suit someone who enjoys marketing, content, websites, research, and digital tools, but who also has a commercial mindset and an interest in how strong marketing activity can contribute to measurable business growth.
Role Details
- Location: Leicester
- Working pattern: Office-based / hybrid
- Hours: Full-time – 37.5 hours per week, Monday to Friday
- Contract: Permanent
Benefits
- 25 days annual leave plus bank holidays
- An additional day off for your birthday after 12 months’ employment
- Healthcare
- Death in Service cover
- Income Protection
- Company pension
- Hybrid / flexible working if applicable
- Training and professional development
- Opportunity to develop your skills across marketing, AI, digital, and business development
- A varied role within a friendly, established creative agency
What You’ll Be Doing
Marketing & Content
- Planning, creating, and scheduling Creative Triangle’s own social media content, including LinkedIn and Instagram
- Updating the Creative Triangle website with news, case studies, project content, and other updates
- Writing and editing case studies, blogs, web copy, email content, and social posts
- Turning our client projects, team expertise, and agency activity into engaging marketing content
- Planning, creating, and distributing our regular email newsletters
- Supporting our own email marketing, SEO, PPC, and digital campaign activity
- Helping develop Creative Triangle’s marketing materials, credentials, presentations, and promotional content
- Managing and updating our digital content channels, including YouTube, where required
- Helping ensure our website, content, and digital communications follow accessibility and inclusive communication best practice
- Coordinating with external marketing partners and suppliers where required, including support for PPC and specialist digital activity
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New Business & Commercial Growth
- Supporting our Head of Business Development with tenders, pitches, proposals, and new business activity
- Helping identify, nurture, and convert new business opportunities, contributing to agency growth and agreed business development objectives
- Researching prospective clients, sectors, frameworks, tenders, and other opportunities
- Carrying out market, competitor, and sector research to help identify areas for growth
- Maintaining and developing our CRM, ensuring contacts, prospects, opportunities, and follow-ups are accurate and up to date
- Supporting the management and development of our new business pipeline
- Maintaining and developing our new business knowledge bank, credentials, case studies, and supporting resources so information is easy to access and reuse
- Helping create and maintain pitch decks, credentials presentations, and other new business materials
- Helping prepare case studies and supporting materials for pitches and proposals
- Tracking opportunities and helping ensure agreed follow-ups and actions happen
- Supporting agency profiles, directories, awards, accreditations, and other platforms that help strengthen Creative Triangle’s visibility and credibility
Analytics & Performance
- Monitoring the performance of our website, social media, email campaigns, and other marketing activity
- Producing regular performance reports using analytics, campaign results, and engagement data
- Using insights and performance data to make recommendations and improve future marketing activity
- Helping us understand which marketing channels, campaigns, and content are generating engagement, enquiries, and new business opportunities
- Using tools such as Google Analytics, Search Console, and other reporting platforms to help measure performance
AI, Systems & Improvement
- Using AI tools to support content creation, research, administration, and process improvement
- Identifying, testing, and implementing new AI tools, prompts, automations, templates, and workflows that make our marketing and business development activity more efficient
- Exploring practical new uses of AI and automation across marketing and new business
- Researching and recommending new marketing, CRM, project management, and business development systems
- Supporting the implementation and ongoing improvement of new systems, processes, and workflows
- Exploring new tools and technologies that could improve the way we work
- Sharing ideas, recommendations, tools, and best practice with colleagues to support continual improvement across the agency
- Contributing ideas for new campaigns, content, processes, and ways of reaching potential clients
Day-to-Day Support
- Supporting website updates using WordPress and Elementor
- Proofreading and copy checking, with a strong eye for detail and presentation
- Working with designers, developers, account managers, and the wider team to gather information and keep marketing activity moving
- Helping maintain a consistent and professional Creative Triangle brand across our own communications
- Supporting the planning and organisation of marketing and new business activity across the agency
- Providing occasional administrative and project support to the wider team where required, while the primary focus of the role remains Creative Triangle’s own marketing and new business activity
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About You
You’ll be organised, curious, and full of initiative, with strong attention to detail and good written communication skills. You’ll be comfortable working across different tasks and priorities and have a genuine interest in marketing, websites, content, AI, business development, and the creative industry. You’ll also have a level of commercial awareness. You should be interested not just in producing good marketing activity, but in understanding whether it is working, who it is reaching, and how it can help generate opportunities for the business.
You won’t need to be a designer, but you should have a good eye for presentation and understand the importance of strong creative work, accessibility, and consistent branding.
You’ll be someone who is happy to get stuck in. We’re a small team, so this isn’t a role where you’ll only work on one narrow area. One day you might be writing a case study, the next researching a new sector, analysing a campaign, updating the website, preparing LinkedIn content, reviewing a new system, or helping pull together a tender submission.
You may already be working as a Marketing Assistant, Marketing Coordinator, Business Development Assistant, Digital Marketing Executive, or Marketing Executive, or you may have relevant experience and be looking for a broader role where you can learn, contribute, and grow.
Useful Skills & Experience
You don’t need to tick every box, but some of the following would be useful:
- Experience or a strong interest in digital marketing
- Good writing, proofreading, and communication skills
- Confidence using social media and digital platforms
- Strong organisation and time-management skills
- Experience with WordPress or Elementor
- Knowledge of SEO, PPC, and email marketing
- Experience using marketing analytics platforms such as Google Analytics, Google Search Console, or similar
- Ability to interpret marketing performance data and make practical recommendations
- Experience using a CRM
- Commercial awareness and an interest in business development
- Experience supporting tenders, proposals, pitches, or presentations
- An understanding of accessibility standards and inclusive digital communications
- An interest in AI, automation, and emerging digital tools
- Confidence researching organisations, sectors, and new business opportunities
- An interest in systems, process improvement, and finding more efficient ways of working
- An eye for good design and presentation
- The confidence to suggest ideas, share recommendations, and take ownership of tasks
Interested?
Send us your CV and a short note telling us why you’d be a good fit for Creative Triangle.
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