Albion Rye Associates
Digital Marketplace & Commercial Strategy
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Interim Director – Digital Marketplace & Commercial Strategy
Contract: 6 months
Location: UK-based, remote but London office when required
Start: September 2026
The Opportunity
My client, a leading CRO, are supporting a global life sciences organisation with the launch and commercial development of a new externally facing digital marketplace.
They are looking for a senior Digital Marketplace / E-commerce leader to provide the commercial and customer-experience leadership required to launch, optimise and scale the platform.
This is a highly visible role sitting at the intersection of digital commerce, customer experience, product commercialisation and marketing.
The organisation already has the technical infrastructure and development capability in place. The requirement is for someone who can determine how the marketplace should work commercially - how customers discover offerings, understand their value, engage with them and ultimately convert.
Key Responsibilities
- Lead the commercial strategy and evolution of the digital marketplace
- Shape how products and services are positioned, presented and discovered online
- Own the customer journey from discovery through engagement, trial/demo and conversion
- Drive product commercialisation, including pricing, positioning, packaging and digital merchandising
- Identify opportunities to increase engagement, conversion, cross-sell and upsell
- Use customer insight and digital behaviour to optimise the marketplace experience
- Partner with UX/UI and technology teams to improve functionality and remove customer friction
- Ensure products are compelling, easy to understand and discoverable
- Define and monitor KPIs covering engagement, product interaction, trials, demos and conversion
- Use data and insight to drive continuous commercial optimisation
- Act as the senior commercial link between product, technology, marketing and commercial teams
- Influence stakeholders across multiple geographies and functions
- Drive marketplace adoption across product teams
- Communicate performance, opportunities and strategic recommendations to senior leadership
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Ideal Candidate
A senior digital marketplace or e-commerce leader, rather than a traditional marketing professional.
- Proven experience launching, developing or scaling a digital marketplace, e-commerce platform or digital commerce proposition
- Strong understanding of digital customer journeys and conversion funnels
- Experience commercialising products, services, data or information through digital channels
- Strong understanding of UX/UI and the factors that influence digital customer behaviour
- Experience defining and tracking marketplace or e-commerce KPIs
- A commercially minded approach, with evidence of delivering measurable business outcomes
- Experience working closely with technology, product and commercial teams
- Strong stakeholder management and influencing skills
- Experience operating within a complex, international or matrix organisation
- The seniority and credibility to engage with executive-level stakeholders
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Advantageous Experience
Experience within any of the following would be beneficial:
- Pharmaceutical / life sciences
- Data and information businesses
- Market intelligence
- Analytics
- B2B SaaS
- Professional services
- Consulting
- Digital health
- Technology-enabled services
However, industry background is secondary to genuine marketplace expertise.
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Jessica, London
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