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Digital Product Analyst
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Digital Product Analyst
Location - Hybrid (2 days in London)
Length - Initially end of November 26, likely to extend to end of November 27
Rate - up to £570/day Umbrella
Role Purpose
We are seeking a Digital Analyst who will help drive the development and optimisation of “best in class” digital products within HSBC Private Bank. This individual will need to be an outstanding communicator, analytical thinker, and detailed problem solver. We’re looking for a candidate who will be able to support the Product team, its stakeholders, and 3rd party partners throughout the product lifecycle: from inception through to post-live optimisation.
This individual will be responsible for working “hand-in-hand” with a Product Owner to incubate, validate, and elaborate requirements. They will champion a user-centred approach to product development and support the process using valuable insight into business processes, data, and systems analysis.
- Lead and support as-is and to-be business process mapping, working with business, operations, and technology stakeholders to document current-state journeys, identify pain points, and design future-state processes that inform requirements, solution design, and benefits realisation.
We expect this individual to proactively seek answers and convey complex ideas to the project team and wider stakeholders as needed. This will require a natural curiosity as well as the ability to identify and consult with peers, colleagues, and domain specialists to address the task(s) in hand.
Responsibilities
- Support digital product definition, elaborate requirements, and establish measurement approaches for the target solution(s)
- Working with the product team and business to understand high-level requirements, taking an active role in understanding core problem statements and business drivers
- Input into Business Case preparation, providing context and data to underpin assumptions
- Working with the Product Owner providing them with information to validate the initial feasibility of product ideas
- Drive and own the definition of requirements, working with the Product Owner and development teams (creative/UX/technology) to create user stories ready for development
- Provide sufficient detail within the high-level requirements to facilitate initial estimation and sizing
- Develop and implement measurement and actionable metrics into requirements
- Provide the Product Owner with data and insight as needed to support their decision-making processes
- Gather, validate, and iterate regional stakeholders' requirements [Business management, change] providing the necessary insight (business, data, technical) to the Product and project team where needed
- Help to develop “definitions of done”, acceptance criteria, and test cases where necessary
- Reflect the legal, cross-border, and regulatory requirements into digital product design as required
- Support digital product production
- Working within multi-disciplinary agile teams to deliver excellent new products and/or iterations to existing products to meet user needs
- Participating in core Sprint ceremonies as needed
- Working with the Product team to ensure that the overall solution design delivers against the benefits realisation plan
- Respond, react, and monitor change and transition within the product lifecycle
- Underpin the delivery and iteration of digital services through effective analysis of qualitative and quantitative user data
- Monitor and report on MI gathered from HSBCPB digital products
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Your Experience
- Business and technical systems analysis, logical data modelling, gap analysis, and requirements documentation (with a focus on expressing requirements and user needs within the agile framework)
- Strong understanding of the digital product development process, ranging from requirements and idea inception through to development and execution
- Working collaboratively with domain experts to inform solutions
- Modelling processes
- Communicating business processes as applied to UX/creative or user requirements
- Working with 3rd party suppliers to provide data/insight or business behaviour
- Working with the Product Owner and project teams to define acceptance criteria
- Creating test/user scenarios
- Collation of sample business data to facilitate efficient testing
- Supporting the creation and/or verification of UAT or functional tests to ensure systems are fit for purpose and behaving as expected
- User-Centred design approaches and methodologies
- Understanding digital UX and UI design and its application to Banking/Wealth
- Desirable
- User testing methods and analysis
- User flow and UX principles and practices
- Working with creating lo-fidelity prototypes for the purpose of conveying and testing ideas
- Understanding how the changing regulatory environment has impacts on the digital product design process
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Knowledge & Experience / Qualifications
- Outstanding communication skills
- The ability to translate complex business ideas and processes into clear user-led requirements/stories
- Creativity, tenacity, and logical problem-solving/curiosity
- Have very strong analytical and problem-solving abilities as well as an excellent attention to detail
- The ability to make clear judgements based on a range of factors, e.g., commercials, risk, customer experience; determine the implications and make recommendations as needed. To do this, you will need to be comfortable in identifying the data needed to justify decisions and present this accordingly
- Comfort moving seamlessly between the micro detail of requirement gathering and the strategic view of digital strategy
- A flexible and adaptive approach to selecting and using the best tool(s) for different tasks and goals
- High levels of resilience and self-motivation
- Good relationship management skills to satisfy a wide range of internal and external stakeholders
- A highly collaborative approach, recognising your specialist role within a larger programme of work amongst other individuals’ roles and responsibilities
- Happy to be flexible to attend conference calls with global teams as required
- Proven experience in as-is and to-be process discovery and mapping, facilitating workshops/interviews to capture end-to-end workflows, hand-offs, controls, exceptions, and system touchpoints; translating these into clear artefacts (e.g., process maps/user journeys) to drive gap analysis and agile requirements/user stories.
- Open to occasional travel as required
- Undergraduate or higher qualification
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