We. Communications
Director, Corporate Advisors
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ABOUT We.
As part of one of the largest independent strategic communications agencies in the world — with 22 offices globally and more than 1,100 people — our UK team brings together deep sector expertise, diverse thinking and creative problem-solving to help brands lead through complexity. With roots in technology, innovation and societal change, we’ve spent decades at the intersection of technology and humanity — bridging the gap between what businesses create and how people experience those creations.
In a world defined by relentless change — from rising expectations and widening inequalities to disruptive technology and constant noise — even the strongest organisations can struggle to be heard. That’s where We. comes in. What sets us apart isn’t just what we do, but how we do it. We thrive where disciplines intersect — when social impact meets youth engagement, technology meets science, or corporate reputation meets health — and our teams are designed deliberately with this in mind.
For 40 years, We. has shown the power of working together. In the UK, we carry that spirit forward every day — challenging assumptions, applying innovation and helping organisations find clarity, relevance and growth in an ever-evolving world.
When you join We., you will find compelling work, global partnerships, worthwhile professional development, outstanding benefits and the opportunity to make a difference. We value those who share our belief in the power of change, discovery and innovation. We invest in our future by creating an open and welcoming workplace full of bright, skilled and determined people.
In London, We. is committed to a hybrid working model, supporting a working arrangement with at least two days in the office per week, Tuesday and Thursday. This approach enables us to nurture a culture of collaboration, flexibility, and inclusivity.
ABOUT THE ROLE
We are looking for an ambitious, intellectually curious and hands-on Corporate Communications Director to join our growing UK Corporate team.
We. is entering an exciting next phase of its Corporate Communications growth. We advise organisations and leaders navigating complexity, transformation and scrutiny, helping them strengthen reputation and build trust, influence and visibility with the stakeholders that matter.
Our ambition is to combine the strategic depth and senior counsel of a specialist Corporate Affairs consultancy with the modern communications capabilities of an integrated global agency. This role will be central to that ambition.
We are looking for someone with strong Corporate Affairs instincts and particular depth in corporate reputation, executive positioning, issues management and strategic communications. You will be comfortable advising senior clients on complex reputational challenges, but equally willing to get into the work: interrogating a brief, shaping the strategy, developing messaging, spotting the story, reviewing copy or helping a team navigate a fast-moving issue.
You will lead important client relationships and programmes, raise the strategic standard of our Corporate work and help us build deeper expertise across the team.
You will also play an active role in growth. That means identifying opportunities within existing clients, contributing to and leading new business pitches, developing relationships with prospects and helping turn our Corporate expertise and intellectual property into compelling reasons for clients to work with We.
This is an opportunity for someone who wants to help continue to build, not simply inherit, a Corporate practice.
RESPONSIBILITIES
Corporate Reputation & Strategic Advisory
- Provide clear, confident and well-informed strategic counsel to senior clients on corporate reputation, stakeholder and communications challenges.
- Help organisations navigate complex moments including transformation, scrutiny, changing stakeholder expectations and reputational risk.
- Lead the development of corporate reputation strategies, positioning, messaging and integrated communications programmes.
- Bring strong issues management instincts, helping clients anticipate emerging reputational challenges and determine appropriate communications responses.
- Understand the wider business, political, cultural and media environment in which clients operate and translate this into relevant advice.
- Apply strong judgement to complex and sometimes ambiguous situations, helping clients understand what they can communicate and what they should do.
- Bring an informed point of view and constructively challenge clients and colleagues when it will lead to better outcomes.
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Client & Account Leadership
- Lead key UK and international Corporate accounts, providing strategic and operational direction and building trusted relationships with senior clients.
- Develop a deep understanding of clients’ businesses, sectors and stakeholder environments and proactively identify the issues and opportunities that matter to them.
- Lead integrated programmes spanning corporate reputation, thought leadership, executive communications, media relations, content, social, insights and stakeholder engagement.
- Work closely with specialists across We. Studio, Intelligence and our Technology, Health and Social Impact teams to bring the right capabilities around client challenges.
- Set high standards for strategic thinking and delivery, ensuring work is insight-led, commercially relevant and exceptionally executed.
- Identify opportunities to deepen and broaden client relationships through additional strategic and specialist support.
- Work effectively with colleagues across We.’s international network to deliver multi-market and global programmes.
Reputation, Media & Executive Communications
- Bring strong knowledge of the UK and global corporate and business media landscape, with the judgement to understand what makes a story relevant and credible.
- Develop earned media strategies and provide senior counsel on media engagement, positioning and reputation.
- Support clients through emerging and live issues, bringing calm judgement, clear thinking and an understanding of reputational risk.
- Advise senior executives on how they build credibility, visibility and influence with the audiences that matter.
- Develop thought leadership and executive positioning strategies that connect an organisation’s business priorities with the external conversation.
- Understand how the communications environment is changing across traditional media, social, owned channels, search and AI-powered discovery, and what those shifts mean for corporate reputation.
Business Growth & Development
- Play a leading role in Corporate new business, from interrogating briefs and shaping strategy through to developing proposals and presenting in pitches.
- Proactively identify organic growth opportunities across existing clients and turn them into commercially viable scopes of work.
- Build and nurture a network of Corporate Affairs, communications and business relationships that can generate introductions, intelligence and new opportunities.
- Support targeted growth in priority sectors, including Financial Services & Insurance and Energy, alongside our established strength in technology and transformation.
- Contribute to the development and commercialisation of priority propositions across Executive Communications, Reputation & Trust and emerging AI/GEO-enabled communications.
- Help turn We.’s intellectual property, including Brands in Motion, into conversations, opportunities and client programmes.
- Contribute to We.’s external profile through thought leadership, events, industry engagement and relevant commentary.
Team & Capability Development
- Be a visible senior member of the Corporate team and help build a culture of curiosity, high standards, collaboration and commercial ambition.
- Raise the strategic quality of work across the business through coaching, challenge and hands-on involvement.
- Line manage and develop colleagues, providing clear feedback, support and opportunities for progression.
- Share specialist knowledge and actively help build greater Corporate Affairs capability across the wider agency.
- Work closely with the Head of Corporate & Services to identify capability gaps and help shape how the Corporate offer develops.
- Collaborate across disciplines, sectors and markets, recognising that our strongest work comes from bringing different expertise together.
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Commercial Leadership
- Take responsibility for the commercial health of your client portfolio, including forecasting, budgets, scopes, servicing and profitability.
- Ensure accounts are appropriately structured and resourced and proactively address servicing or capacity challenges.
- Develop commercially robust scopes and budgets for organic opportunities and new business.
- Balance exceptional client service with disciplined account management and sustainable ways of working.
COMPETENCIES
You will already be operating at senior Associate Director level or junior Director within a communications agency and be ready to take on significant responsibility within a growing Corporate business.
You will bring:
- Significant agency experience in Corporate Communications, Corporate Affairs and/or reputation management, ideally working with complex UK and international organisations.
- Strong expertise in corporate reputation, executive communications and issues management, with experience advising senior clients through complex or high-profile situations.
- Excellent strategic judgement and the confidence to counsel senior communications and Corporate Affairs leaders.
- Strong knowledge of the UK corporate and business media landscape and experience developing sophisticated earned media strategies.
- Experience developing corporate narratives, messaging, thought leadership and executive communications programmes.
- Experience leading significant retained accounts and integrated communications programmes.
- A track record of contributing to and ideally winning new business, including developing strategic responses and presenting in competitive pitches.
- Strong commercial instincts and experience managing budgets, scopes and account profitability.
- Experience managing and developing colleagues.
- Experience working across international markets and global teams.
- Exceptional written, verbal and presentation skills.
- Curiosity about business, politics, technology, culture and the forces shaping corporate reputation.
Experience in Financial Services, Energy and/or complex technology-led businesses would be particularly valuable.
Additional expertise in areas such as crisis communications, policy and public affairs, financial communications, employee engagement or would also be an advantage.
CULTURE
Fast paced (frequent tight deadlines, multitasking, etc.)
Strong customer service orientation
Spirited (look for inquisitive employees who will ask questions, challenge and get stuck in)
Non-hierarchical, open working environment (ability to work in a team, contribute to meetings)
Social (willing to get involved in agency life and with your peer group)
When you apply for a role at We. Communications, we will automatically consider your application for other suitable live roles. Please do not submit multiple applications.
We. Communications seeks to hire the best talent in the industry. We. Communications is able to sponsor candidates under the UK’s points-based immigration system if a candidate is not eligible to work in the UK under any other visa route. Effective April 2024 new minimum salary thresholds were introduced for roles which require sponsorship. Based on these new thresholds, it is We. Communications’ understanding that this role may not meet the new minimum salary requirements. Sponsorship for this role may not be offered to candidates. Candidates who possess the right to work in the UK through alternate visa routes or
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