Adelphi Group
Director, Data Management & Visualisation
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Agency:
Omnicom Media
Job Function:
Data and Analytics
Job Subfunction:
Data Strategy and Governance
ROLE OVERVIEW
The Data Visualisation & Governance Director will be responsible for the technical delivery of data visualisation and taxonomy projects.
This is a client-facing, technical role requiring hands-on experience of media data and infrastructure, with the expertise to understand client requirements, identify and design appropriate solutions and ensure successful delivery.
The role will support in ensuring accurate data, reporting and governance solutions are in place with a high degree of accuracy, as well as supporting other analytics teams with data outputs for further analysis and modelling.
An independent worker, this person will also enjoy collaborating with team members from the EMEA DMV hub, as well as with colleagues from other markets and other Omnicom agency partners.
ROLE AND RESPONSIBILITIES
- Be the key point of contact for the client on data governance and BI projects, working with them to understand their data needs and create robust solutions to address them.
- Communicate with stakeholders and clients to understand analytics, reporting and data requirements.
- Design and define new data solution requirements, ensuring they are practical, scalable and aligned to client needs.
- Lead the design, build and ongoing maintenance of data visualisation solutions, ensuring dashboards and reporting outputs are clear, accurate, scalable and aligned to client and stakeholder needs.
- Support client-side data solutions, ensuring the accurate flow of data from source through to output.
- Drive discovery and adoption of relevant analytics, measurement and reporting tools.
- Support the development and implementation of AI-enabled initiatives where relevant to client and agency priorities.
- Challenge existing ways of working and identify opportunities to improve the delivery of analytics and data services.
- Drive efficiencies in how analytics services are delivered through standardisation, automation and improved ways of working.
- Continually review and refine agency data processes across the client account to improve efficiency while delivering accurate data outcomes.
- Ensure the ongoing success of projects through the design and implementation of appropriate QA processes.
- Implement process governance and project management to ensure all teams follow best practices and deliver high-quality, accurate data outputs.
- Maintain and update data process documentation and conduct training for all teams involved in data processes, including Data Specialists and Media Specialist teams.
- Work with media specialists, media operations and ad operations teams to ensure governance and compliance with agreed taxonomies, templates and processes.
- Ensure taxonomies and data input requirements are integrated into all relevant media planning, activation and reporting tools and systems.
- Act as a point of escalation, both internally and client-facing, for any data, taxonomy or process issues that may arise on the account.
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SKILLS AND EXPERIENCE
Experience and Expertise
- Proficiency in stakeholder management across external (client) and internal (agency) stakeholders
- Ability to bridge the gap between non-technical stakeholders and data-specialists.
- Expert level understanding of media data and typical media data systems.
- Experience of leading end to end reporting and BI solution builds (ideally PowerBI).
- Have a high level of awareness of industry tools and systems used to organise and manage taxonomies, media data etc.
- Significant experience in data governance and data management on large-scale, complex businesses.
- Proficient in project management of data specialist teams and processes.
- Experience in team management & staff development.
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Skills
- Expertise in using work management tools like Jira, Asana, Smartsheet (or other similar systems)
- Expertise in using taxonomy management tools like Claravine (or other similar systems)
- Experience with SQL and/or Python. Strong Excel skills
- Experience with APIs
- Experience in data analysis and generating insights
- Experience of using data visualization systems like Tableau, Power BI etc.
- Excellent written, verbal and presentation-based communication skills.
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/
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