King's College London
Director of Market Research & Insight
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Director of Market Research & Insight
Department: Student Market Research & Insights
King's College London is one of the world's leading universities, with a global reputation for excellence in education, research and societal impact.
Do you have the skills to fill this role? Read the complete details below, and make your application today.
Located in the heart of London, King's is home to over 40,000 students and 10,000 staff from across the world and is consistently ranked amongst the UK's and world's leading universities.
King's is seeking to appoint a Director of Market Research & Insight, a strategically important leadership role within the Global Student Recruitment & Admissions (GSRA) Directorate.
Reporting to:
Adrian Thomas, Executive Director of GSRA
Key Responsibilities:
- Play a central role in shaping King's understanding of global student recruitment markets, customer behaviour, portfolio positioning, and future growth opportunities at a time of significant change within UK and international higher education.
- Lead King's Market Research & Insight function, sitting at the heart of institutional decision-making.
- Provide market intelligence and strategic insight that informs student recruitment strategy, portfolio development, pricing considerations, investment decisions, and growth across undergraduate, postgraduate, and online provision.
- Work closely with faculties, King's Digital, and senior university leaders to ensure that evidence, insight, and market understanding are embedded within strategic planning and decision-making.
- Interpret and evaluate complex data, research, and market trends, and translate that intelligence into actionable recommendations.
- Help King's identify emerging opportunities, understand competitive dynamics, optimise its academic portfolio, and enhance its position within an increasingly complex and competitive global market.
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Key Requirements:
- Significant experience in market research, insight, analytics, or related disciplines.
- Credibility and leadership skills to influence at the most senior levels of a large and complex organisation.
- Deep understanding of customer behaviour, market dynamics, and evidence-based decision-making.
- Strong stakeholder management skills.
- Proven ability to translate insight into impact.
- Experience within higher education, particularly within student recruitment, portfolio development, strategic planning, or market intelligence environments, is highly desirable.
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Application Information:
For further information, please visit the job description and to apply, visit the Jobs at King's pages.
For a confidential and informal conversation, please contact Jamie Surgenor or James Ralphs within King's in-house Search team.
- Application Closing Date: Monday 28th September 2026, 23:59 hrs.
- Grade and Salary: £77,000 - £82,000 per annum plus LWA
- Job ID: 156145
- Post Date: 27-Aug-2026
- Close Date: 28-Sep-2026
- Contact Person: King's Search
- Contact Details: Not provided
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