Grey Matter Recruitment
Director of Marketing, EMEA at Retail Media AdTech
London
£115k – £145k/yr
Posted 1 day ago
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Director of Marketing, EMEA
For a high-growth global Retail Media AdTech shaping the European marketing strategy and building out the regional function.
The Company
- High-growth global Retail Media AdTech business
- Industry-leading technology powered by AI and real-time data
- Supporting 70,000+ brands and agencies globally
- Operating across 100+ global retail media networks
- Helping brands maximise advertising performance, drive incrementality and expand their commerce reach
- Established global business with a lean EMEA operation
The Role
- Own the EMEA marketing strategy and regional performance
- Build out the EMEA marketing function, with scope to grow the team
- Drive demand generation, pipeline development and brand awareness
- Lead regional events and integrated marketing campaigns
- Localise global messaging and campaigns for key European markets
- Partner closely with EMEA Sales, Product and Global Marketing
- Shape how the business shows up across the European market
- Remote working with regular travel to London and across EMEA for events.
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Desired Skills & Experience
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Your very own career expert that helps elevate your application to the next level.
- 12+ years' B2B marketing experience, ideally within Retail Media or AdTech
- Proven experience leading regional or global marketing functions
- Strong strategic and commercial mindset with a track record of driving pipeline
- Experience building and developing high-performing marketing teams
- Comfortable operating within a matrixed global organisation
- Strong understanding of integrated marketing across demand generation, content, events and digital
- Hands-on, entrepreneurial approach with the ability to operate strategically and execute when required
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Skills
B2B Marketing
Retail Media
AdTech
Demand Generation
Pipeline Development
Brand Awareness
Integrated Marketing
Strategic Planning
Team Leadership
Regional Marketing Strategy
Content Marketing
Event Management
Digital Marketing
Commercial Mindset
Stakeholder Management
Market Localization
Location