Harnham
Director of Performance Marketing
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Director of Performance Marketing
Location: London (Hybrid, 2-3 days per week)
Salary: Competitive + Bonus
The Opportunity
We're partnered with a high-growth digital business looking for a Director of Performance Marketing to lead customer acquisition strategy and drive the next phase of growth. Reporting into the Chief Customer Officer, this is a senior leadership role responsible for shaping performance marketing strategy, scaling customer acquisition, and delivering profitable growth through a data-driven, test-and-learn approach.
What You'll Be Doing
- Define and execute the long-term performance marketing strategy.
- Drive profitable customer acquisition across key digital channels.
- Develop channel investment frameworks and growth plans aligned to business objectives.
- Partner with Product, Analytics and Marketing teams to optimise customer journeys and conversion.
- Lead and develop a high-performing performance marketing function.
- Manage agency relationships and ensure effective execution across channels.
- Champion experimentation, innovation and continuous optimisation.
- Influence senior stakeholders and play a key role in broader customer growth strategy.
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What We're Looking For
- Proven experience leading large-scale performance marketing programmes.
- Strong background in fintech, digital, marketplace, subscription or technology businesses.
- Deep understanding of performance channels, customer acquisition and incrementality.
- Experience managing significant budgets and agency partnerships.
- Commercially focused with a strong understanding of growth, profitability and customer lifetime value.
- Data-driven mindset combined with strong strategic and leadership capabilities.
- Excellent stakeholder management and cross-functional collaboration skills.
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How to Apply
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