Ecommerce & Digital Marketing Executive

WRM Media is seeking an Ecommerce & Digital Marketing Executive to manage the day-to-day operation of our ecommerce brands. The hands-on role covers Shopify management, website updates, customer service, digital marketing, social media, and affiliate relationships. Ideal for a tech-confident, organised problem-solver.

What you'll do at work

• Manage the day-to-day running of WRM Media's ecommerce websites.
• Maintain and update Shopify stores, including products, content, imagery, and website information.
• Deal with customer enquiries and resolve ecommerce-related issues.
• Monitor websites and identify and resolve problems where possible.
• Create and schedule social media content across company brands.
• Assist with the creation and management of social media advertising campaigns.
• Manage relationships and communications with affiliates.
• Make routine updates to website content and promotional material.
• Assist with email marketing and digital campaigns.
• Work with images and basic graphics for websites, social media, and marketing.
• Provide general IT support within the office, including diagnosing straightforward computer, software, and printer issues.
• Assist with other ecommerce and digital projects as required.

Where you'll work

19 APPLETON COURT
CALDER PARK
WAKEFIELD
WF2 7AR

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider
VELOCITY 1ST LIMITED

Training course
Marketing executive (level 4)

[Understanding apprenticeship levels](opens in new tab)

What you'll learn

Course contents

• Coordinate and maintain key marketing channels (both digital and offline)
• Plan and deliver tactical campaigns against SMART (Specific, Measurable, Achievable, Realistic, Time-bound) objectives
• Manage the production and distribution of marketing materials, e.g. digital, print, and video content as appropriate
• Produce a wide range of creative and effective communications, including ability to write and proofread clear and innovative copy, project briefs, and give confident presentations
• Able to engage and collaborate with a wide range of clients/stakeholders, across departments internally and with clients/suppliers externally to support marketing outcomes as required
• Use good project and time management to deliver projects/tasks/events as appropriate, effectively. Including the ability to divide time effectively between reporting, planning, and delivery
• Coordinate several marketing campaigns/projects/events to agreed deadlines
• Effectively liaise with, and manage, internal and external stakeholders including suppliers to deliver required outcomes
• Monitor project budgets within their scope of work using appropriate systems and controls
• Evaluate the effectiveness of marketing campaigns by choosing the appropriate digital and offline data sources
• Assimilate and analyse data and information from a range of sources to support marketing activities
• Evaluate data and research findings to derive insights to support improvements to future campaigns
• Effectively use appropriate business systems and software to deliver marketing outcomes efficiently, for example to analyse data, produce reports, and deliver copy
• Use appropriate technologies to deliver marketing outcomes, e.g. digital/web analytics, social media, CRM