HRG
eCommerce & Digital Marketing Manager
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We’re recruiting an eCommerce & Trading Manager for an established SME health and wellbeing brand.
This is a broad, hands-on digital role with real ownership of the website and its commercial performance. You’ll take responsibility for driving online revenue, continually looking at how the website is trading and identifying opportunities to improve conversion, customer acquisition, and overall digital performance.
Alongside eCommerce and trading, you’ll have oversight of the wider digital acquisition mix – managing CRM activity directly and working closely with specialist agencies across PPC, SEO, and other performance channels.
As part of an SME, you’ll have plenty of autonomy and will be expected to get stuck in – analysing performance, making changes, testing ideas, and getting involved across different areas of digital and eCommerce when needed.
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Key areas of responsibility:
- Own and drive the commercial performance of the website
- Develop and execute the eCommerce trading plan, including promotions, merchandising, and customer journeys
- Use data and insight to improve conversion, revenue, and customer acquisition
- Manage CRM activity across acquisition, engagement, and retention
- Manage and challenge external PPC and SEO agencies to maximise performance and ROI
- Continually identify and implement opportunities to improve digital performance
What we’re looking for:
- Strong eCommerce and online trading experience within a consumer-facing business
- A commercial mindset with a track record of driving online growth
- Good knowledge of CRM and digital acquisition channels including PPC and SEO
- Strong analytical skills and confidence using data to make decisions
- A proactive, hands-on approach and the ability to thrive with autonomy in an SME environment
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This is a great opportunity for someone who enjoys the breadth of working in a smaller business – where you can make decisions quickly, see the impact of your work, and take genuine ownership of eCommerce and digital performance.
Interested? Get in touch for more information!
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