FASHION//SZN
ecommerce executive
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E-Commerce Executive
Location: Manchester Area, United Kingdom (On-site)
Employment Type: Full-Time
About FASHION//SZN
FASHION//SZN is a dynamic fashion brand dedicated to redefining modern style with true size-inclusivity. We design in-house collections crafted for every body, ensuring style, comfort, and confidence are accessible across all sizes—from core to curve—without compromise. Built on a mission to challenge traditional industry standards, FASHION//SZN creates fashion that fits real bodies and real lifestyles while fostering an authentic, empowering community.
Role Overview
We are seeking a proactive and commercial E-Commerce Executive to join our team on-site in the Manchester area. In this role, you will take ownership of our online storefront and digital acquisition efforts—managing day-to-day website operations, visual merchandising, paid digital marketing, and promotional campaigns.
Working closely with cross-functional teams across content, inventory, and design, you will manage paid channels, monitor Return on Ad Spend (ROAS) and Customer Acquisition Cost (CAC), leverage site analytics, and optimize user journeys to hit ambitious sales targets and scale our online presence.
Key Responsibilities
- Paid Marketing & Performance Media: Help plan, manage, and optimize performance marketing campaigns across key digital channels (e.g., Meta Ads, Google Ads, TikTok Ads) to drive qualified traffic and scalable revenue.
- ROAS & Efficiency Tracking: Track and report on key media efficiency metrics—including ROAS, CAC, CPC, and blended return—ensuring paid spend aligns with budget goals and profitability targets.
- Site Merchandising & Operations: Oversee product listings, catalogue categorization, inventory updates, pricing, and promotional site assets to ensure an engaging online store experience.
- Performance & Analytics: Monitor daily site traffic, sales conversion rates, average order value (AOV), and customer behaviour metrics to inform data-driven growth strategies.
- Campaign Execution: Partner with the creative and social teams to test ad copy, visual assets, and landing pages for optimal conversion and campaign performance.
- Marketplace & Account Management: Oversee operational relationships and product performance across third-party marketplaces and partner platforms.
- Conversion Rate Optimization (CRO): Identify friction points in the digital funnel and test strategies to turn paid traffic into high-converting orders.
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Key Requirements & Qualifications
- Experience: 4+ years of hands-on experience in e-commerce, digital retail, or performance marketing (fashion or lifestyle retail background strongly preferred).
- Paid Media Expertise: Familiarity with paid digital advertising platforms (Meta Ads Manager, Google Ads) and an understanding of how to drive and evaluate ROAS/CAC.
- Technical Proficiency: Hands-on experience with major e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics 4).
- Data-Driven Mindset: Strong analytical skills with a clear ability to interpret commercial data, digital marketing KPIs, and ad campaign performance.
- Commercial Acumen: Solid understanding of retail margins, promotional planning, customer acquisition models, and inventory flow.
- Communication & Detail: Strong organizational skills, high attention to detail, and excellent verbal and written communication.
- Location: Must be able to work full-time on-site at our Manchester offices.
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What We Offer
- The opportunity to shape both the digital engine and growth trajectory of a fast-growing fashion brand.
- A collaborative, high-energy working environment in the heart of the Manchester fashion scene.
- Generous employee discounts across all FASHION//SZN collections.
- Professional growth opportunities as our e-commerce operations scale.
Salary - DOE
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