Cotswold Outdoor
Ecommerce Merchandiser
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About the Role
This is a hybrid role with a minimum of three days in the office per week.
At Cotswold Outdoor Group, the outdoors isn't just where we work, it's who we are. Every day, our head office teams play a vital role in helping people get outside, explore more, and experience the world around them.
We're looking for an Ecommerce Merchandiser to join us on that journey. This role is about more than just day-to-day responsibilities, it's about shaping how we inspire our customers, support our stores, and grow our community of adventurers.
We've officially made the move to our new office in the heart of Swindon and couldn't be more excited. Our brand-new sustainable office at 1 Newbridge Square puts us right next to the train station and the new bus boulevard, making it easier than ever to connect. This move marks an exciting new chapter in our journey, and our new space has been designed with the future in mind – supporting collaboration, wellbeing, and our commitment to working more sustainably.
About Us
We believe life's better when it's lived outdoors. From hiking and wild swimming to simply stepping away from the screen, nature helps us feel alive.
At our head office, every role helps make those adventures possible. Whether it's shaping our systems, supporting our teams or driving key initiatives, you'll play a vital part in helping people get outside and explore more.
We're part of the Cotswold Outdoor Group, including Runners Need and Snow + Rock, offering trusted brands, expert advice, and a commitment to protecting the planet.
Whether it's your first step or your next move, you'll find opportunities to learn, grow, and be part of something bigger.
What You'll Be Doing
You'll use data, trading insight, and customer behaviour trends to optimise product visibility and enhance the online customer journey across our websites. Working closely with Ecommerce, Buying, Merchandising, and Marketing teams, you'll ensure products are easy to find, accurately presented, and aligned with trading priorities, helping to drive sales, improve performance, and deliver an exceptional customer experience.
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- Manage online product placement, ensuring products are accurately categorised, attributed, and visible across relevant pages and filters.
- Optimise site navigation, category structures, and search functionality to help customers quickly find the products they need.
- Monitor stock levels and work with Merchandising teams to proactively manage overstock and understock risks online.
- Collaborate with Buying, Merchandising, and Marketing teams to align product presentation with business priorities and campaign activity.
- Maintain and enhance product data, categories, and search settings to support effective merchandising and a seamless customer journey.
- Analyse website performance and customer behaviour, using insights to drive improvements in key Ecommerce KPIs.
- Implement trading actions and react quickly to emerging opportunities to maximise sales and conversion.
- Continuously identify, test, and deliver website enhancements that improve the customer experience and overall commercial performance.
We're Looking for Someone Who
- Has experience in online merchandising, Ecommerce, or retail data analysis, with a strong understanding of how customers shop online.
- Understands how navigation, search, filtering, and product merchandising influence the customer journey and purchasing decisions.
- Is highly analytical and confident using data and insights to identify opportunities and drive performance improvements.
- Has strong Excel skills and experience using web analytics tools, such as Google Analytics.
- Can manage multiple priorities, work to tight deadlines, and deliver high-quality results in a fast-paced environment.
- Demonstrates excellent attention to detail, ensuring products, categories, and website content are accurate and optimised.
- Has strong commercial awareness and can confidently prioritise activities that will deliver the greatest business impact.
- Builds effective relationships with stakeholders across Ecommerce, Buying, Merchandising, and Marketing teams.
- Is proactive, self-motivated, and always looking for ways to improve processes, performance, and the customer experience.
- Has a genuine interest in Ecommerce, retail, and, ideally, the outdoor or sports industry.
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What You'll Get from Us
Joining our team means more than just getting paid a salary, it's about being part of a workplace that values you, your growth, and your wellbeing.
You'll enjoy:
- Starting salary of £33,000 - £37,000 with a yearly bonus of up to £3,825
- Hybrid working options to support your work-life balance
- Holiday Buying Scheme - contract dependant
- Electric Vehicle Salary Sacrifice scheme - dependent on meeting eligibility
- Volunteer day with a charity of your choice
- 33 days holiday allowing you to recharge and explore the outdoors
- Staff discounts of 40-60% across our full range of outdoor brands
- Savings on everyday essentials including groceries, travel, fitness, and entertainment through our perks hub
Everyone's Welcome
We welcome applications from all genders, backgrounds, and experiences. Diverse teams make us stronger, helping us learn, grow, and create a place where everyone belongs.
We want to hear your voice, so encourage you to write your own application and use AI tools sparingly. We're looking for honesty, authenticity, and a real sense of who you are. Applications that feel generic or AI-generated may not stand out.
This advert may close early if we receive a high number of applications, so don't wait too long to apply.
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