Abaye Management Limited
Ecommerce Sales & Operations Lead - Social Commerce & Marketplaces
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Ecommerce Sales & Operations Lead – Stevenage
I am launching a highly automated omnichannel ecommerce operation based in Stevenage and am looking for a commercially driven Ecommerce Sales & Operations Lead to take ownership of online sales and day-to-day digital ecommerce operations.
This is not simply a social-media management role. The primary objective is to generate profitable sales and help operate an ecommerce business designed to function with minimal day-to-day owner involvement.
The Role
You will take responsibility for areas including:
- Ecommerce sales and revenue growth
- TikTok Shop and social commerce
- Instagram/Facebook commerce
- Online store and marketplace management
- Etsy/eBay and other appropriate sales channels
- Product listings and optimisation
- Product launches, promotions and pricing recommendations
- Social content planning and publishing
- Paid advertising where commercially justified
- Creator/affiliate opportunities where appropriate
- Conversion optimisation and abandoned-cart activity
- Customer retention and remarketing
- Routine ecommerce/customer-service oversight
- Analytics and commercial performance reporting
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You will work closely with a locally based Stock, Content & Fulfilment Assistant. This is deliberately a small, cross-functional team, so reasonable cross-cover between the two operational roles will be expected.
What Matters
I am looking for measurable commercial performance rather than vanity metrics.
Relevant measures will include revenue, gross profit, conversion, ROAS, customer acquisition cost, average order value, stock movement and returns/refunds.
You should be proactive, commercially minded and comfortable making routine operational decisions independently within agreed parameters.
Experience
Applicants should ideally have demonstrable experience in ecommerce, social commerce or marketplace sales.
Experience with TikTok Shop is particularly desirable, alongside familiarity with Shopify/online stores, Meta/Instagram commerce, Etsy, eBay or similar marketplaces.
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Please be prepared to discuss specific examples of ecommerce growth or sales results you have personally contributed to.
Location
Stevenage, Hertfordshire.
This is not a fully remote position. The successful candidate must be able to work locally with physical products and the operational team as required.
Working Arrangement
Initially part-time and flexible, with potential for the role and hours to grow as the ecommerce business develops.
To Apply
Please include:
- Relevant ecommerce/social-commerce experience
- Examples of measurable commercial results
- TikTok Shop/marketplace experience
- Availability
- Expected rate/remuneration
Please provide a brief description of one ecommerce project where you personally contributed to measurable sales growth. Include figures where you are able to.
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