Pets at Home Limited
Ecommerce Trading & Optimisation Executive - 6 Month FTC
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Location: We welcome applications from those looking for hybrid working, based 2 days per week in our Handforth (Cheshire) Office
Contract: 6 Month Maternity Cover
About the Role
As an Ecommerce Trading Executive, you will support the delivery of the digital sales performance for your assigned categories. Working closely with the Ecommerce Trading Manager, Buying, Marketing, and Optimisation teams, you will help execute the online trading plan, ensuring that products, content, and promotions deliver strong commercial results and an exceptional customer experience.
Key Responsibilities – What you’ll be doing
- Use analytics tools to understand the full customer journey from entry point to checkout.
- Continuously optimise the customer journey so shoppers can easily navigate categories, boosting conversion and profitable sales.
- Own and develop category taxonomy, filters, and facets — ensuring they stay aligned with new product launches and emerging trends.
- Analyse and improve onsite search functionality to enhance product discoverability and user experience.
- Work with campaign and content teams to optimise landing pages and promotional content for relevance and performance.
- Ensure product placement, banners, and category structures are fully optimised to drive engagement and sales.
- Support the Ecommerce Trading Manager with delivering the trading strategy across your categories.
- Monitor daily and weekly performance, highlighting key trends, risks, and opportunities.
- Collaborate with trading, buying, and marketing teams to understand new ranges, target audiences, and commercial objectives.
- Work with merchandising and supply teams to optimise stock levels and allocation.
- Partner with content and design teams to deliver engaging, conversion‑focused onsite content.
- Optimise onsite search terms, navigation pathways, and filters to make products easy to find.
- Work closely with the Optimisation team to identify opportunities to improve conversion and AOV through cross‑sells, recommendations, and enhanced PDP content.
- Track and analyse key analytics (e.g., PLP‑to‑PDP rates, search results performance, bounce rates) and provide actionable insights.
- Stay up to date with industry trends, competitor activity, and emerging technologies to support optimisation strategies.
- Monitor competitor pricing, promotions, and product ranges, feeding insights into trading and buying teams.
- Produce daily, weekly, and monthly trading reports using tools such as Power BI and Google Analytics.
- Track core KPIs including sessions, conversion, AOV, and revenue, sharing insights with the Digital Trading Manager.
- Support with performance reviews, reforecasting, and ensuring data accuracy in collaboration with Analytics and Finance teams.
- Liaise with cross‑functional teams (Buying, Marketing, CRM, Optimisation, Content) to deliver category plans.
- Work with Product Upload and Digital Operations to ensure products go live on time with accurate information.
- Attend cross‑functional trade meetings, providing supporting analysis and contributing ideas for continuous improvement.
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About You
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- 2–4 years’ experience in eCommerce, digital trading, or online merchandising
- Strong commercial awareness and understanding of trading levers.
- Proficient in Microsoft Excel and PowerPoint; experience with Google Analytics or Power BI preferred.
- Detail-oriented with a passion for online retail and customer experience.
- Excellent communication and organisational skills, with the ability to manage multiple priorities.
We take our inspiration from pets in embracing people from all walks of life, and we value, respect and celebrate difference. We encourage our people to be their best selves so that we can create a better world for Pets, our Planet, and People. Our ambition is to reflect the diversity of the communities we operate in, and we are intentional in addressing and removing barriers to create opportunities for the exceptional talent and potential in our communities. Even if your skills and experience don’t perfectly align, if you think you can make a unique contribution through your values and behaviours, we want to hear from you.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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