Diego's Joint CIC
Events & Income Generation Lead
Get notified of more jobs like this · No spam, ever
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
About Diego’s Joint CIC
Diego’s Joint CIC is a values-driven social enterprise operating at the intersection of hospitality, culture, and community. Our mission is to create inclusive, creative spaces where people can connect, develop skills, and access meaningful opportunities.
We deliver a diverse programme of cultural events, creative workshops, and employability support, alongside a sustainable hospitality offer. Through this hybrid model, we reinvest trading income into social initiatives that support individuals facing barriers to employment, social isolation, and poor wellbeing.
As we enter a new phase of growth, we are seeking an Events & Income Generation Lead to play a central role in strengthening both our commercial sustainability and social impact.
Purpose of the Role
The Events & Income Generation Lead will lead the design and delivery of an integrated programme of events, skills development, and employability initiatives.
This role is pivotal in transforming Diego’s Joint’s successful but ad hoc activity into a structured, sustainable model that balances income generation with meaningful community outcomes.
Acting as a bridge between our hospitality, creative, and community strands, the postholder will:
- Increase revenue through a high-quality events programme
- Develop clear employability pathways with local employers
- Build strategic partnerships across sectors
- Strengthen Diego’s Joint’s reputation as a leading social enterprise
Running through these strands of activity will be the development of clear employability pathways for our target beneficiaries.
Key Responsibilities
Events Development and Delivery
- Develop and manage a dynamic, year-round events programme including live music, exhibitions, spoken word, themed nights, and creative workshops
- Curate a balanced portfolio of commercial and community-led events, ensuring both financial viability and accessibility
- Collaborate with artists, creatives, and local organisations to platform regional talent and underrepresented voices
- Oversee all aspects of event delivery including planning, logistics, budgeting, and health & safety
- Introduce and manage volunteering and work experience opportunities linked to events
Employability and Skills Development
- Co-design and deliver a structured Employability Pathway Programme aligned to local labour market needs
- Build progression routes into employment across hospitality, events, customer service, and creative industries
- Deliver workshops and training sessions (e.g. CV writing, interview skills, communication, teamwork)
- Coordinate 1:1 support, mentoring, and peer learning opportunities
- Support the development of accredited and non-accredited learning opportunities
- Embed employability outcomes into all relevant organisational activity
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Partnership and Stakeholder Engagement
- Develop and maintain strong relationships with key stakeholders including local authorities, education providers, employers, and community organisations
- Collaborate with employers and social enterprises to co-create pathways into work
- Identify and Secure sponsorship, investment, and in-kind support to sustain and grow the programme
- Position Diego’s Joint as an inclusive employer promoting fair work, wellbeing, and skills development
- Build a reputation for producing work-ready, confident, and capable candidates
Monitoring, Evaluation, and Reporting
- Track participation, outcomes, and progression of all programme beneficiaries
- Capture qualitative and quantitative impact data, including case studies and success stories
- Report regularly to senior leadership, funders, and the Board
- Use insight and feedback to continuously improve programme delivery and impact
Marketing, Communications, and Audience Development
- Work collaboratively with the marketing team to promote events and opportunities across digital and local channels
- Support the development of inclusive, engaging communications that amplify participant and partner voices
- Encourage co-production by involving community members in shaping events and programmes
- Build audiences that reflect the diversity of the local community
Person Specification
Essential Experience
- Experience in events management, programme delivery, and/or cultural programming
- Proven ability to manage multiple projects and meet (sales and income generation) targets
- Experience working with diverse communities and individuals facing barriers
- Strong partnership-building and stakeholder engagement skills
- Securing funding, sponsorship, and/or leading partnerships
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Essential Skills
- Excellent organisational and project management skills
- Strong communication and interpersonal skills
- Ability to balance social impact with commercial awareness
- Confidence in facilitation, training, and mentoring
- Monitoring and evaluation capability
Desirable
- Experience delivering employability, training, or community-based initiative
- Experience in a social enterprise, charity, or community organisation
- Leadership experience in hospitality sector
- Knowledge of Sunderland / North East community and stakeholder landscape
- Understanding of creative and cultural industries
Impact and Outcomes
This role will directly contribute to:
- Increased revenue through a structured and profitable events programme
- Expanded employability opportunities for local people
- Stronger partnerships across public, private, and third sectors
- Improved wellbeing, confidence, and skills among participants
- Greater organisational sustainability and resilience
N.B. Related KPIs will be discussed at the interview stage and set during the induction period.
Why This Role Matters
This is more than an events role.
It is a strategic position that brings together creativity, community, and enterprise to deliver lasting change.
By embedding employability within a vibrant cultural venue, this role will help individuals not only access opportunities, but build confidence, networks, and a sense of belonging.
At the same time, it will strengthen Diego’s Joint’s business model — ensuring that social impact is supported by sustainable income generation.
Given the breadth of the role, the postholder will be required to prioritise workplans accordingly to maintain dynamic delivery.
Legacy of the Role
By the end of the 24-month period, the postholder will have:
- Established a sustainable and replicable events model
- Embedded employability pathways within organisational delivery
- Increased earned income and diversified revenue streams
- Strengthened Diego’s Joint’s position as a leader in culture-led regeneration
It is our hope that this fixed term appointment will be proven successful and become established as a permanent position, with the opportunity to flex up to full time if required and desired.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills