Amberes Recruitment
Field Marketing Manager, Interim (6–12 weeks), B2B SaaS/ Cyber
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Field Marketing Manager, Interim (6–12 weeks), B2B SaaS/ Cyber
Contract Details:
- Start Date: W/C 7th or 14th of September
- Hybrid: Liverpool Street (1-2 days in)
- Budget: £500 - £600 per day (outside of IR35)
- Process: two stages, wrapped up within a week
About the client
A PE-backed, leading software vendor within cybersecurity. The business is US-headquartered with a small EMEA team of three. They need extra support through an exceptionally busy run of events and tradeshows across September and into the start of Q1.
General Summary
A specialist who can hit the ground running. There's no ramp-up period on offer — this is a defined body of work with a hard deadline: deliver the September and early-Q1 events calendar to time and budget. You'll need enough field marketing experience behind you to walk in, take stock, and start executing in week one.
The Field Marketing Manager owns the planning and execution of programmes, projects, and specialist initiatives that give the sales team exposure to prospects. The role works closely with cross-functional teams to create a direct channel for prospects to be introduced to what the business offers.
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Must haves
- Able to start W/C 7th or 14th of September
- B2B SaaS background - non-negotiable
- Ideally from cyber, endpoint, end-user computing, detection, or observability, but all industries considered
- 5+ years of relevant experience within B2B SaaS in an event, Campaign, Demand Gen, Field Marketing position
- Experience owning budgets, field activity, and campaign delivery end-to-end
- Strong on the numbers: MQL to SQL, conversion rates, and ROI reporting
- Used to working hand in hand with local UK and EU sales teams
Essential Duties & Responsibilities
- Supports the wider marketing teams with a high level of attention to detail
- Researches, analyses, and documents findings
- May coach and review the work of other team members
- Travels for events, demos the full product set, and collects sales leads
- Works cross-functionally to build interest and drive event attendance
- Keeps an up-to-date understanding of corporate strategy in order to represent the ecosystem strategy accurately in the market
- Tackles complex problems and builds new solutions on top of existing event frameworks
- Plans and delivers trade shows, road shows, and user conferences
- Manages event logistics, services, and pre- and post-event campaigns, keeping everything on time and on budget
- Partners with content creators on speaking session content and social coverage
- Runs existing programmes against clear, measurable goals
- Reports on post-event and post-programme performance, including ROI and KPI metrics
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Knowledge, Skills & Abilities
- Able to run projects and processes independently with limited supervision
- Advanced knowledge of the relevant field
- Adapts easily to new technology and processes as the business requires
- Strong interpersonal, verbal, and written communication
- Strong organisational skills and attention to detail
- Comfortable juggling multiple priorities in a fast-paced environment to hit deadlines
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