Auto4 Ltd.
Field Sales Manager
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Field Sales Manager (North) | Auto4
Lead. Develop. Grow.
Auto4 has been a trusted supplier to the UK tyre industry for over 40 years, supporting more than 2,500 customers nationwide. From workshop consumables and TPMS solutions to premium workshop equipment, we help tyre retailers and garages operate more efficiently and profitably.
We are looking for an experienced Field Sales Manager (North) to lead our Northern sales team and drive profitable growth across our customer portfolio.
The Role
As Field Sales Manager, you will lead and develop a team of field-based sales professionals, ensuring consistent sales performance while strengthening relationships with key customers across the region. This is a hands-on leadership role, combining people management, account development, coaching, and commercial growth.
Key Responsibilities
- Lead and manage the Northern Field Sales Team to deliver agreed sales targets and consistent performance.
- Monitor and review individual and team performance, providing clear direction, coaching, and support to maximize results.
- Build and strengthen relationships with key accounts, focusing on high-spend and high-potential customers to drive long-term growth.
- Support the Field Sales Team in developing strong customer relationships, increasing share of wallet, and improving customer retention.
- Provide hands-on coaching to improve the team's effectiveness in account management and customer relationship development.
- Drive sales across Auto4's full product portfolio, including consumables, TPMS products, and capital equipment.
- Ensure a structured approach to account management, with clear plans in place to retain and grow key accounts.
- Identify opportunities to increase revenue, strengthen customer loyalty, and enhance overall account performance.
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What We're Looking For
- Proven experience leading, motivating, and coaching a field-based sales team.
- A strong sales and account management background within the automotive, tyre, aftermarket, or workshop equipment sectors.
- Experience developing key accounts and building long-term customer partnerships.
- Commercially minded, with the ability to identify and maximize sales opportunities.
- Strong leadership, communication, and relationship-building skills.
- Based within the North of England or able to travel extensively throughout the region.
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Why Join Auto4?
At Auto4, you'll join a well-established business with a strong reputation, a comprehensive product portfolio, and ambitious plans for growth. This is an opportunity to make a genuine impact, develop a high-performing team, and work with some of the UK's leading tyre retailers and automotive businesses.
📍 Location: Northern England (Field-Based)
📩 Interested? We'd love to hear from you. Apply today with your CV.
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