The Princethorpe Foundation
Foundation Marketing Manager - Maternity Cover
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Job Description
Role Overview
Required from October 2026, an experienced marketeer, with excellent communication, interpersonal, and organisational skills and an eye for design to join our hard-working, creative and successful Foundation Marketing, Admissions and Communications Team.
Key Responsibilities
- Working across all three schools and nursery, the successful candidate will manage the Foundation’s comprehensive programme of online and offline marketing activity, aimed at the recruitment and retention of pupils, including planned content creation for our digital platforms and social media channels, production of key admissions related publications, sector research and evaluation to aid marketing decision-making and support for recruitment events.
- Excitingly, the successful candidate will play a key role in bringing to fruition a major project to deliver the Foundation’s new suite of websites for a spring 2027 launch.
- The post holder will support and work closely with the Foundation Director of Marketing, Admissions and Communications to ensure all activity underpins the Foundation’s Strategic Plan and that marketing strategies and objectives are consistent with the Schools’ vision and values and brand guidelines. They will also line manage the Foundation Marketing Assistant and work alongside the Foundation Press and PR Officer.
Job Details
- This is a full-time (37.5 hours per week), fixed term role to cover maternity leave and is expected to end in October 2027 or the return of the current post holder, whichever is sooner. Due to the nature of the role, there will be some weekend and evening working, this is scheduled on an annual basis to support open events and other marketing and admissions activities.
- This role would suit a marketeer with at least five years’ experience and a relevant qualification, what is key is a willingness to get to know our schools and their people and to have a genuine empathy with our ethos.
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Benefits
This is an excellent opportunity for an experienced marketing manager or someone looking for that next step up in their career to join a strong and growing Foundation that values its staff and offers a rewarding benefits package including discounted places for staff and a pension scheme.
Salary
The salary for this role is between MB1 to MB5 of the Princethorpe Foundation support staff scale, from September 2026, £42,194.57 to £44,325.18 per annum full-time equivalent, depending on qualifications and relevant experience.
Application Process
To apply for this vacancy, applicants must complete the online application form, together with a CV and covering letter detailing personal qualities, experience and how you meet the person specification for the role.
The closing date for applications is Monday 24 August 2026 at 9.00am, interviews will take place in person on Friday 28 August, at Princethorpe.
Responsibilities
- Assist the Director with the ongoing development of the Foundation’s marketing strategy.
- Line management of the Foundation Marketing Assistant.
- Manage the implementation of the annual marketing plan for all the Foundation schools.
- Play a key role in bringing to fruition a major project to deliver the Foundation’s new suite of websites for a spring 2027 launch.
- Liaise with external agencies, including our designer, photographer, film company, printers, admissions platform and research companies as required.
- Develop cross-channel paid for and organic marketing campaigns to drive awareness, interest, recruitment and retention at all key entry points for the Foundation schools.
- Champion the Foundation brand ensuring that marketing activity for the Foundation is consistent, compelling, has a clear tone of voice, narrative and brand imagery.
- Oversee design, content and production of high-quality publications, marketing materials, assets and campaigns in line with deadlines.
- Help organise and represent the Foundation at flagship events to drive recruitment and admissions.
- Provide marketing support for Alumni and Development and Princethorpe Enterprises Ltd.
- Work with the Admissions Teams and the Data Manager and Director of Digital Strategy to ensure a first-class customer admissions journey experience, with an increasing emphasis on improving the online experience.
- Proactive content planning and creative approaches to the Foundation’s social media platforms, in keeping with the evolution of the Foundation’s brand.
- Orchestrate annual photography and filming sessions as appropriate across the Foundation.
- Track, monitor and evaluate the effectiveness of all marketing activity, both offline and digital, particularly in terms of improving conversion rates and the sales funnel from enquiry to enrolment.
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Qualifications
- A good honours degree or equivalent experience.
- At least 5 years' experience in marketing.
- Ability to multi-task.
- Strong verbal, written, and organisational skills.
And more - please see full job specification for full details.
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