Jack & Jill
Founding Marketing Hire (+ Equity) at Rig
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This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers.
She will pick the best candidates from Jack's network.
The next step is to speak to Jack.
Job Title
Founding Marketing Hire
Salary
Not Disclosed + Equity
Company Description
Rig is a London-based pre-seed startup building AI-native data infrastructure to give non-technical teams a governed foundation for AI projects. Founded by exited entrepreneurs from Lingumi and Palantir, Rig provides the "brain" that allows AI agents and LLMs to safely access and understand complex internal business data.
Job Description
As the first marketing hire at Rig, you will own the brand, messaging, and go-to-market strategy from zero. You’ll translate complex horizontal data infrastructure into compelling narratives that position Rig as the essential "company brain." This hands-on role combines creative storytelling with technical understanding to make Rig unmissable in the AI era.
Location
London, UK
Why this role is remarkable
- Join as the seventh team member and a founding hire, receiving meaningful equity and the chance to shape the company's identity from its earliest pre-seed stages.
- Work alongside elite founders, including a former Palantir lead and a founder who successfully exited to Novakid, in a high-intensity, low-ego Shoreditch office.
- Build the GTM engine for a product already serving high-growth customers like Cleo and Birdie, solving the critical data bottleneck for the next generation of AI-first businesses.
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What You Will Do
- Develop and execute an unconventional marketing strategy that blends brand stunts, technical content, and community building to establish Rig as the leader in AI data infrastructure.
- Translate deep technical concepts—like context layers and data modeling—into messaging that resonates with both business leaders and technical teams building on Claude and Cursor.
- Lead the full spectrum of GTM activities, from managing product launches and social presence to experimenting with both sales-led and product-led growth motions.
The ideal candidate
- Has proven B2B marketing experience at a developer tools or AI SaaS startup, demonstrating the ability to craft distinct voices in a crowded market.
- Is deeply integrated into the AI ecosystem, using tools like Claude or Cursor personally and possessing the technical depth to market to engineers and data teams.
- Thrives in the ambiguity of early-stage startups, bringing a hands-on "marketing engineer" mindset and the creative energy to build a world-class brand from scratch.
Who are Jack & Jill?
Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
How does this work?
Jack's an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack's network.
If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.
We never post fake jobs
This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network.
Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description.
We appreciate this can make them look a bit suspect, but there isn't much we can do about it.
Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.
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Jessica, London
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