TyneStack Ltd
Fractional Growth Marketing Manager

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Fractional Growth Marketing Manager (B2B SaaS / Growth Marketing / AI)
Location: Fully Remote (UK)
Salary: £30,000–£50,000 FTE (Pro Rata) + Performance Bonus + Future Permanent Opportunity
Type: Part-time (2–3 Days Per Week), Permanent
Overview
A fast-growing AI software business is looking to appoint its first dedicated marketing hire to help build its brand, generate demand and drive commercial growth.
This is a unique opportunity to join an ambitious startup at an early stage, working directly alongside the founders to shape the marketing strategy, build brand awareness and establish the business as a recognised name within the AI software market. Initially offered on a flexible 2–3 day per week basis, the role has genuine potential to become a permanent full-time position as the business continues to grow.
This is a hands-on growth marketing role, ideal for someone who enjoys creating strategy, launching campaigns, producing content and delivering measurable commercial results. You'll have the autonomy to test ideas, experiment with new technologies and build a marketing function from the ground up.
Key Responsibilities
- Develop and own the company's growth marketing strategy
- Build brand awareness across LinkedIn and other digital channels
- Create engaging content using AI tools and modern marketing platforms
- Plan, manage and optimise paid campaigns across Meta and Google
- Drive customer acquisition through Shopify App Store and software marketplaces
- Build landing pages and optimise website conversion rates
- Work closely with founders on product launches and go-to-market campaigns
- Monitor campaign performance, analyse ROI and optimise marketing activity
- Coordinate external freelancers and specialist marketing resources where required
- Identify growth opportunities through experimentation, testing and continuous optimisation
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Requirements
- Proven experience within B2B SaaS or technology marketing
- Strong content creation and copywriting skills
- Commercial experience managing paid social campaigns, particularly Meta Ads
- Strong understanding of growth marketing and customer acquisition strategies
- Experience using AI tools to improve marketing productivity and content creation
- Ability to work independently and manage multiple priorities
- Strong commercial awareness with a focus on measurable business outcomes
- Portfolio demonstrating successful marketing campaigns and results


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Desirable
- Shopify App Store marketing experience
- Google Ads experience
- SEO knowledge
- Email marketing and CRM automation experience
- HubSpot or similar CRM platform experience
- Marketing analytics and attribution experience
- Canva, Adobe Creative Suite or Figma skills
- Experience working within AI, SaaS or startup environments
- Previous fractional marketing consultancy experience
What’s on Offer
- £30,000–£50,000 FTE (Pro Rata) plus performance bonus
- Flexible 2–3 day working week
- Fully remote working
- Direct access to founders with genuine influence over strategy
- Marketing budget to test and scale successful ideas
- Opportunity to become the permanent Head of Marketing as the business grows
- Future equity/share option potential
- Fast-paced, entrepreneurial environment where your work has immediate impact
Apply
If you're a commercially minded growth marketer who enjoys building brands, creating demand and helping ambitious startups scale, this is an opportunity to become the first marketing hire in a growing AI business and shape its future. Apply now or get in touch for a confidential discussion.
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