WinWink
Fractional Marketing Leader
Get notified of more jobs like this · No spam, ever
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Fractional Marketing Lead
Engagement: 2 fixed days per week, initial 3 months
Location: Remote, with occasional days in Bath
Are you a senior marketer who still likes being in the accounts and would rather own four real outcomes than write another strategy deck?
WinWink is a fast-growing UK-based online competition platform offering prize draws across categories such as tech, collectibles, and experiences. Founded 6 years ago, we have over 1,600 five-star reviews validating our position as a genuine and trusted destination for amazing chances to win great prizes.
We have a performance marketer and a community and content lead, both capable and nobody above them setting direction. We want someone senior, hands-on, and genuinely available two days a week to fix that.
This is “a doing” role
We're not buying a strategy deck. We're buying someone who will be hands-on in building process, creating and executing briefs, making calls, and shipping changes, who also sets the direction the team works to on the days you're not with us.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
How We'll Work
- Fixed days, not floating. Ideally Monday plus one mid-week day. Monday sets priorities off our leadership meeting and the team learns to bank non-urgent decisions for your days.
- Contracted against outputs, not attendance. We'll agree the four outcomes above and judge the engagement on those.
- Protect your own delivery. We'd rather you ring-fence time for the build than spend both days firefighting.
- Occasional Bath days for our team sessions, agreed in advance.
What You'll Bring
- You've led marketing at a senior level in DTC, ecommerce, or iGaming, and you're still hands-on in the accounts today.
- Strong paid social, particularly Meta, and strong Klaviyo or equivalent lifecycle experience.
- You write clearly. Two days a week means most of your steering happens in Slack and docs rather than in the room.
- You're comfortable being accountable for outcomes rather than hours, and saying no to work that doesn't serve them.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
We're open to candidates from all backgrounds, however the following would be advantageous:
- Experience in gambling, iGaming, or high repeat purchase ecommerce
- Experience mentoring or developing junior marketers
- A feel for trading cards, collectibles, or gaming audiences
Where This Could Go
If it works and we find ourselves wanting more of you, we'd rather have that conversation openly at month three or six than let it drift. We're open to it growing, converting, or staying exactly as it is.
Ready to take this on? Apply and we'll get in touch. Our process is an intro call, a written task, and finally a working session with the founders.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location