Pulse Marketing and Media Group
Freelance Google Ads & SEO Specialist
Get notified of more jobs like this · No spam, ever
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
About Pulse
Pulse Marketing and Media Group is a strategy-led marketing agency helping organisations build stronger brands, connect with their audiences and achieve measurable growth. We combine creative thinking, data and technology across websites, content, digital advertising and search marketing, with particular expertise in independent education. We take time to understand each client’s character, values and ambitions, so our work reflects who they are and what they want to achieve.
The opportunity
We’re looking for a Freelance Google Ads & SEO Specialist to work alongside our team across client projects. This is a remote freelance collaboration, with scope, workload and fees agreed before work begins. You’ll help clients attract relevant audiences, improve their online visibility and turn interest into meaningful enquiries. Experience across both Google Ads and SEO would be ideal, although we also welcome applications from freelancers with a strong specialism in either area.
Responsibilities
Depending on your specialism and the agreed projects, your work could include:
- Planning, setting up and optimising Google Ads campaigns, including keyword research, audience targeting, bidding and budget management.
- Reviewing search terms, negative keywords and ad copy to improve campaign relevance.
- Working with our creative and website teams to align adverts, content and landing pages.
- Setting up and checking conversion tracking through GA4 and Google Tag Manager.
- Conducting technical SEO audits and prioritising improvements.
- Optimising page titles, meta descriptions, internal linking and on-page content.
- Developing keyword research and content recommendations around audience needs.
- Monitoring performance through Google Search Console and relevant analytics and SEO tools.
- Producing clear reports focused on qualified enquiries, conversions and client objectives.
- Keeping up with platform updates and recommending practical improvements.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
What we’re looking for
- Demonstrable experience managing Google Ads campaigns and/or delivering SEO projects.
- A sound understanding of analytics, conversion tracking and performance reporting.
- Strong analytical and problem-solving skills, with the ability to turn findings into clear recommendations.
- Confidence explaining your work to colleagues and clients with different levels of technical knowledge.
- The ability to work independently, manage agreed deadlines and communicate proactively.
- A collaborative approach and care for the quality of your work.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Desirable, but not essential
- Strong knowledge of the education sector, particularly independent schools, admissions and parent decision-making.
- Experience delivering lead-generation campaigns.
- Previous agency experience or experience managing multiple client accounts.
- Relevant Google Ads or analytics certifications.
- An understanding of safeguarding considerations in school marketing.
How to apply
Please apply through LinkedIn with your CV or a summary of your relevant experience, examples of your work, your availability and an indication of your freelance rates.
Let us know whether you specialise in Google Ads, SEO or both.
You can also message Pulse directly on LinkedIn or WhatsApp us on 07761 064845.
We look forward to hearing from you.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Location