Role

This role is ideal for a skilled Shopify web developer/designer with a passion for creating premium, conversion-focused e-commerce experiences in the beauty sector. You will be responsible for designing and building a launch-ready Shopify website for a boutique DIY lash extension brand with a curated catalogue of nine products. The project emphasizes editorial design, seamless navigation, and a merchandising strategy that guides customers to purchase a Starter Kit as their entry point, followed by refills and accessories. All branding, photography, product copy, and a digital application guide are provided, allowing you to focus on site design, development, and user experience. The project timeline is 4–6 weeks, with the possibility of future collaboration.

Deliverables

• Design and develop a Shopify website tailored for a premium beauty brand, ensuring a visually compelling and editorial aesthetic.
• Implement a merchandising and navigation structure that prioritizes Starter Kit purchases, followed by lash refills and accessories.
• Integrate provided branding assets, product photography, and copy into the site.
• Ensure the digital application guide is accessible post-purchase via email and QR code.
• Optimize the site for mobile and desktop, focusing on fast load times and smooth user journeys.
• Set up essential e-commerce functionalities, including secure checkout, inventory management, and analytics.
• Conduct thorough testing to ensure a flawless launch and provide post-launch support as needed.