Rodeo
Get started

New Balance

Global Footwear Product Manager – Lifestyle Essentials

Warrington
$100.2k – $158.4k/yr
Posted 1 day ago
Sign up to applySee more jobs like this

How your CV stacks up

1Upload CV
2Analyse CV
3Improve CV

Upload your CV to see how well it fits this job role

?%

Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

JOB MISSION:

As a Product Manager, you will support the Lifestyle category and specifically the Essentials Product Creation Team in execution of the global line plan for Lifestyle Footwear targeting Tier 4 distribution. You will serve as the category consumer, product and storytelling expert for the New Balance brand, working on a team that is creating industry leading commercial product. You will effectively manage the product creation process from briefing to design creation to commercialization and aid in strategic assortment planning. This includes both new product ($70 - $100 MSRP) as well as expanding franchise models through fresh seasonal material and color flow.

This individual will be a strategic, highly collaborative and creative thinker. It is crucial that this individual is trend/fashion minded with an eye for product. This individual will have strong problem-solving skills, excellent communication style and obsess over the details. This individual must be a self-starter, curious thinker and entrepreneur minded as they partner with diverse global teams and lead the creation triad team.

This role will be based at either New Balance headquarters in the Boston area or New Balance Warrington office in the U.K.

MAJOR ACCOUNTABILITIES:

  • Manage and execute the Essentials Lifestyle product line strategically aligned with the needs of the global consumer.
  • Creatively input insights to briefs to inspire the design and marketing teams.
  • Incorporate available bench research data to support insights and future opportunities.
  • Own deliverable timing, tracking and execution with a strong POV and passion for the consumer.
  • Achieve sales revenue, unit margins, and brand share objectives for the category.
  • Remain current on industry and fashion trends, analyze market data and identify opportunities for new product development or franchise extensions.
  • Obsess over the consumer: apply hindsight, insight, foresight and marketplace knowledge to create compelling product strategies and identifying opportunities.
  • Collaborate with cross-functional teams and lead product quad team (design, development, costing and PM) to ensure we deliver premium price to value product on-time.
  • Lead seasonal category material and color capsule strategy through partnering with material design and color design as well as Performance PMs.
  • Responsible for go-to-market product direction –product data integrity, product copy direction, product storytelling and create and deliver presentations to senior management and customers.

Reasons to use Rodeo

I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.

Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.

Start with a chat, not a search bar

Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.

P

Graduate Consultant — 2026 Scheme

PwC·London, UK
£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

See breakdown
Save jobNot relevant
View details

It searches the market for you

Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.

Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

See breakdown
Strong

Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

See breakdown
Strong

Only hits

No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.

REQUIREMENTS FOR SUCCESS:

  • 5+ years of experience in product creation or product merchandising in lifestyle/fashion space (experience in commercial/value product is a major plus).
  • The ability to build and implement product strategy and lead a cross functional team.
  • Entrepreneurial spirit, strong product and financial acumen, and a creative eye for product design and trends.
  • Strong analytical skills and action-oriented approach to utilizing data to drive decision making and results.
  • Attention to detail, data integrity and deadlines.
  • Excellent presentation and interpersonal communication skills, collaboration and influence skills.
  • Dynamic team player, comfortable working cross-functionally and in a fast-paced environment.
  • Excellent industry knowledge and understanding of New Balance Lifestyle Premium product and strategy.

Boston, MA Headquarters - (NB) Only Pay Range: $100,200.00 - $129,300.00 - $158,400.00 Annual (actual base pay varying based upon, but not limited to, relevant experience, time in role, internal equity, geographic location, and more).

Regular Associate Benefits

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally. You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.

Get help with your application

Your very own career expert that helps elevate your application to the next level.

Get help applying for this job

Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.

Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.

Flexible Work Schedule

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our North American hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while maintaining flexibility for associates. New Balance Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. To continue our focus on hybrid work we have introduced “Work from Anywhere” (WFA) for four weeks per calendar year. This model will help us enhance our culture while continuing to maintain elements of flexibility.

Equal Opportunity Employer

New Balance provides equal opportunities for all current and prospective associates to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran, or any other protected status.

Trusted by 25,000+ job seekers

“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”

Jessica, London

Get help applying for this job

Skills

Product management
Product creation
Merchandising
Strategic planning
Trend analysis
Market data analysis
Cross-functional leadership
Financial acumen
Communication
Problem-solving
Presentation skills
Product storytelling
Data integrity
Fashion industry knowledge
Collaboration

Location

Warrington, England, United Kingdom

Sign up to applySee more jobs like this