Marriott International
Groups and Events Sales Manager

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Job Number: 26088374
Job Category: Sales & Marketing
Location: Ware, Hertfordshire, United Kingdom, United Kingdom, SG12 0SD VIEW ON MAP
Schedule: Full Time
Located Remotely? No
Position Type: Management
Job Summary
With its fragrant walled gardens, stately Jacobean country house & 200 acres of Hertfordshire parkland, the historic Hanbury Manor Marriott Hotel & Country Club makes a lasting impression. Marriott International, the world’s largest hotel company with more than 600 global locations and 600,000 associates worldwide, is redefining the art of hosting so that our guests can travel brilliantly. Combining old school, classic elegance and impressive grandeur with a contemporary, holistic approach, Hanbury Manor Marriott delivers premium choices, sophisticated style, and well-crafted experiences for the discerning.
We are looking for a passionate Groups and Events Sales Manager who will drive revenue and create lasting relationships with clients.
Key Responsibilities:
- Work alongside the Multi-Property Director of Sales and Marketing to drive Groups and Events revenue into Hanbury Manor Marriott Hotel and Country Club in line with budget and future strategy.
- Deliver new lucrative business opportunities and break into new markets that drive ADR at both hotels.
- Focus on revenue growth across both the group and events segment from a combination of new and existing relationships.
Qualifications:
- Education and Experience:
- 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 3 years experience in the sales and marketing or related professional area.
- OR
- 4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 1 year experience in the sales and marketing or related professional area.
Specific Responsibilities and Contributions:
- Revenue Generating Proactive Activity:
- Take responsibility for an allocated portfolio of accounts, undertaking strategic account management, developing, maintaining, servicing and contracting the allocated account base at the hotel.
- Actively search for new Group and Event business with an increased ADR and build and strengthen relationships with these customers to drive transient and group room revenue into the hotel and close the gap to budget.
- Stay close to the hotels strategies and always focus on driving ADR.
- Participate in sales calls with members of sales or event teams to acquire new business and/or close on business.
- Develop relationships with all internal sales stakeholders (Such as The Marriott Global Sales Organization and ASO Teams) to strengthen and expand customer base for sales opportunities.
- Work collaboratively with these sales colleagues to ensure sales efforts are coordinated, complementary and not duplicative.
- Create and implement strategic (SMART) action plans and update quarterly to report on progress.
- Conduct key sales activities such as powerful site inspections, client appointments, presentations, familiarisation trips, sales trips to deliver increased market penetration and revenue production goals.
- Conduct international sales trips focusing on strengthening existing and building new relationships to drive new business.
- Attends customer events, trade shows and sales missions to maintain, build or develop key relationships with GSO Managers and customers.
- Lead and participate in Marriott demand generation and lead closing days, sales blitz weeks, and any other company led sales initiatives as appropriate. Support in motivating the sales teams to participate in these activities.
- Maximize the opportunities from company sales tools such as Marriott Bonvoy, MI Leads, and Marriott group and event promotions to seek and convert business.
- Take responsibility for group follow up from the status change report and site inspections to support lead conversion. Ensure strong knowledge of group background, criteria for decision making, competition, and be able to share updates in preparation for weekly sales strategy meetings, business review meetings and any other occasion when asked for an update.
- Negotiate rates for new group and event business within the set parameters of the hotels’ overall strategies.
- Complete Group RFPs as required and in line with deadlines set out by the client and global sales organization.
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Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue:
- Understand and maintain full and accurate knowledge of the competitive set, economic trends, supply and demand. Evolve sales strategy according to these market needs and trends.
- Ability to close the best opportunities for the location based on market conditions and location needs.
- Gain understanding of both location’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns to offer better business solution.
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Reporting on Sales Activity:
- Complete a sale activity report detailing activities and financial results in line with company standards, goals and targets.
- Attend sales and marketing team meetings, sales strategy meetings and other meetings as required by the MP DOSM sharing updates and highlights.
- Assists in financial reporting as required.
- Complete any other reports or duties deemed necessary and reasonable requested by the MP DOSM or Executive Committees.
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Providing Exceptional Customer Service:
- Support the company’s service and relationship strategy, driving customer loyalty by delivering service excellence throughout each customer experience.
- Ensure familiarization with all hotel operations and ensure effective communication between departments to ensure delivery of excellent guest service as appropriate.
What is in it for you?
- Competitive Salary + 28 days holiday including bank holidays increasing to a maximum of 35 days with each year of service
- Bonus scheme
- Private Medical Plan
- Discount in our Vardons Restaurant/Spa/Golf
- Length of service rewards
- Monthly/yearly recognition schemes
- Extensive training both internally and externally
- World-class career opportunities internationally within Marriott hotels tailored to your specific needs
- Heavily discounted room rates for you & friends and family
- Professional learning and development opportunities
- Complimentary meals on duty
- Complimentary dry cleaning - we want you to look smart and well-groomed at all times
- Complimentary use of Gym - because your well-being is important
- Annual parties, Christmas lunches, Summer BBQ's and Easter celebrations
- Enhanced Pension scheme
- Cycle to work scheme
- Access to major high street discounts so you can treat your friends and family


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At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
Marriott Hotels strive to elevate the art of hospitality, innovating at every opportunity while keeping the comfort of the oh-so-familiar all around the globe. As a host with Marriott Hotels, you will help keep the promise of “Wonderful Hospitality. Always.” by delivering thoughtful, heartfelt, forward-thinking service that upholds and builds upon this living legacy. With the name that’s synonymous with hospitality the world over, we are proud to welcome you to explore a career with Marriott Hotels. In joining Marriott Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
JW Marriott is part of Marriott International's luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you’re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand’s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you’ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That’s The JW Treatment™. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
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