How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Our Mission
Human time and effort is the rarest thing in the universe. The fact that so many people hate what they do for work is a disaster on so many levels. How many people live quiet lives of misery? How many generational talents do we miss due to circumstance?
Dex’s mission is to close the gap between Talent & Opportunity. We believe that work—and being productive—is part of the human condition. Regardless of AI, human passion, ingenuity, and a desire to build will always drive meaningful change. We are building Dex to create a world where technology helps every individual:
- Understand their strengths, interests, and unique abilities
- Connect with opportunities where they can thrive
A better, happier, and more productive world is built when more people do what they love.
Right now, Dex is focused on connecting the world’s most ambitious software engineers with the companies that deserve them.
Growth Lead (CRM & Lifecycle)
About the Role
Dex already matches over 90% of its candidates to relevant roles, meaning we’re excellent at getting people through the door. But the real opportunity is what happens after the match—everything that surrounds it.
Growth Opportunity
By the end of the year, we are aiming to:
- 10× candidate submissions
- 5× our candidate pool
Every candidate generates behavioral signals that most other recruiters don’t have access to. However, no one right now effectively converts these signals into personalized, timely messaging that drives real impact.
This is not traditional CRM. This is a growth role deeply embedded in inbox systems and product workflows for someone who thinks in:
- Systems and loops
- Data & user behavior
In this role, you will:
- Own CRM and lifecycle within the growth team, covering:
- Activation
- Onboarding
- Education
- Re-engagement
- Across email, notifications, and in-product journeys
- Build the stack from the ground up: tooling, segmentation, triggers, cadences, reporting, and constant experimentation
- This is 0-to-1. There is no existing function, only data and a mandate for you to create.
- Key ownership areas:
- Own lifecycle workflows end-to-end:
- Choose the best tooling
- Design effective segmentation, triggers, and cadences to drive activation rather than just newsletter distribution
- Sequence candidate onboarding intelligently:
- Design journeys that take users from signup to first valuable actions fastest
- Early signals must predict stickiness and conversion
- Personalize journeys based on behavioral signals:
- Dex knows more about users than almost any other recruiter
- Every message should feel tailored, relevant, and human
- Educate users on the product:
- Develop communications that help candidates understand and extract value from Dex
- Partner with marketing for consistent voice and channels
- Reactivation as a core metric:
- Define and implement sequences that re-engage users at optimal moments
- Drive performance improvements measured by reactivation outcomes
- Build the reporting layer from scratch:
- Define what "good" looks like
- Instrument it properly to make lifecycle data digestible for the company
- Own lifecycle workflows end-to-end:
- Constant experimentation:
- Run constant tests
- Kill inefficient strategies quickly
- Double down on what works
- Maintain a clear record of learnings
- Collaborate deeply with the team:
- Report to the Head of Growth
- Work alongside product and engineering teams
- Ensure growth lives inside the product, not just the inbox
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Responsibilities
✅ Own lifecycle end-to-end:
- Choose the right tooling stack
- Build segmentation, triggers, and cadences
✅ Create activation & compensation systems:
- Not just newsletter-based campaigns
- Human-friendly, fast, and impactful
✅ Optimize candidate onboarding:
- Move users from signup to first actions the smartest way
- Predict long-term behavior early
✅ Turn behavior into meaningful messaging:
- Personalization is critical
- Alexa-sounding "a tiny bit about how useful you might find us" messaging is not useful
✅ Educate users on Dex’s value:
- Owner of user communications across email, in-product, and touchpoints
- Ensure consistency with marketing
✅ **Drive reactivation as a core metric:
- Critical: Create sequences that re-engage the right users at the right time
- Deliberate strategy, not just automation
✅ Build a self-sustaining lifecycle layer:
- Define "good" performance
- Make KPIs legible & actionable
✅ Never stop testing:
- Kill failing strategies promptly
- Double down on wins
- Markdown lessons learned for future
✅ Have strong product instincts:
- Realise: a better message is not always a better message—sometimes it’s a better product change
- Push for what needs to be changed
✅ Think like a developer:
- No-one at Dex writes "store email list in a system" (it’s always a function of a data tool)
- We use agents to build systems faster & better
Requirements
🔹 Built lifecycle from scratch before—not just maintained it 🔹 Experience in GTM, Growth roles, orFT (Foot Traffic) — previous Growth Leader in a B2C software teams 🔹 Think in growth metrics, not marketing v 苦 paints:
- CAC to LTV
- Unit economics & revenue growth (focus of your thinking, rather than traditional KPIs like opens and sends)
- Company mindset rather than achievement-driven: cultural fit on how we get things done
Get help with your application
Your very own career expert that helps elevate your application to the next level.
🔹 Deep tech & analytical fluency:
- Pull your own numbers quickly
- Sense what really matters
- Sell decisions using the data without tracking down others
🔹 Established in startups—at home in a fast zone
- Take charge without maternity support needed
- Prefer high trust environments over bureaucracy
🔹 AI productivity fluent:
- You care about using agents to work faster
- You can write prompts like actually know the tool
🔹 Strong product instincts:
- Understand when messaging alone isn’t enough
- Can make the case for product changes
🔹 *Write various for fulfillment ستsupport ”— Messages never in a rush, always treated as actual relationship not bulk email
🔹 Your judgment is sharp:
- Cool under pressure **';
- Alike an asset to work with:
(Optional- Gownilish, acrossating traits) This opener is to find folks who we'll be proud and happy:
What We Offer
💰 Above-market salary — Building world-class team, pay reflects ambition 💰 Significant equity — Want you to last a solid time frame 🏥 Full private healthcare & dental 👶 Fans child benefits: Enhanced parental support & fertility support Excellent package 🏋️♂️ Gym membership & Wellness benefits 🤖🤖 Claude AI tokens (Lots, Lots, Lots platform, empowers you think & build.) 📅 Regular socials, offsites, annual trip Summar for celebration, cultures engaging every place need you 💻 MacBook Pro & team kit 🎁 **"As Hubble CERR" — ideas, tools, help when needed no judgement
Interview Process
Dex moves fast and with clarity: 1️⃣ Internal feedback | 30 minutes Expect in advance: ☆ We’ll overbrief role /company, dig into where values align — past experiences
2️⃣ Interview at Hiring Agent ☆ dissect medium/long-term objectives focused on role asks and expectations
3️⃣ Practical Task ☆ Offline rubber ducking tasks ☆ Experience briefs of key questions/globals fo’ later
4️⃣ Onsite (Come-visit us) GUI format: → Meet roles team → Complete **taskwork to onsite - deeper explored → interview style start-up Flex mondo speeches culture-values → Meet Senior, possibly co-founder - Paddy
hope expectations streaming: ☆ Levels of real people yttorial sense, talk to culture horses ☆ Paddy sits sounds intimiate enjoy believe discourse
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location