Matchtech
Growth Lead
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Role: Growth Lead
- Location: London (SW1H)
- Type: Permanent, full-time
- Salary: Competitive + equity (details at offer)
We’re working with an innovative technology business that’s building an AI “system of action” for UK lettings and estate agencies - sitting on top of an agent’s CRM to run core operational work (prospecting, viewings, maintenance, compliance, arrears), with a voice agent handling calls when branches can’t.
They’re hiring a founding Growth Lead to build the growth function from scratch - shaping the positioning, building the demand engine, and creating a repeatable flow of qualified demos for sales. This is a hands-on, build-it role (not a “tune an existing funnel” role).
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Key responsibilities will include:
- Define and validate positioning and messaging that resonates with busy, sceptical estate/letting agents
- Build the demand engine across content, events, organic, founder-led activity and paid social
- Own the funnel from first touch through to qualified demo handover for sales
- Get close to the customer - speak to agents, sit on sales calls, turn feedback into campaigns and messaging
- Set up measurement across channels - understand what works, why, and what to change
- Hire and build a small team once the motion is proven and the playbook is formed
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Key skills and experience required:
- Proven experience building demand from near-zero in a vertical/SMB B2B environment
- Comfortable selling a product the market doesn’t yet know it needs (to non-technical, time-poor buyers)
- Lean, fast-moving, highly proactive - able to solve problems without relying on big budgets/teams
- Hands-on with AI/LLMs/agents in your own work (e.g., Custom GPTs, workflows, Zapier + LLM steps, prompt-driven processes)
- Happy with 5 days per week in a London office environment
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