Jiga
Growth Marketing Lead - Remote/Anywhere
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About Jiga
Jiga is on a mission to help the best hardware companies build faster. The problem: engineers designing physical products waste weeks chasing quotes, vetting suppliers, and managing procurement instead of actually engineering. Jiga fixes this by connecting engineers directly with vetted manufacturers (CNC, sheet metal, injection molding, 3D printing).
We're a small, fully-funded, cashflow-positive team serving customers like NASA, Google, and Siemens.
Role: Marketing Lead
You own everything marketing: from SEO content to videos to podcasts to setting up events until leading product launches. This is a hands-on, ship-it role, not a strategy deck role.
What You'll Do
- Own organic acquisition end to end: SEO, technical content, the whole funnel from search to signup
- Write and ship content engineers actually read. Real technical depth on DFM, tolerances, materials, finishes, lead times
- Own the website: messaging, pages, conversion. Work directly with our CEO and founders on messaging and strategy
- Run our presence in the communities where mechanical engineers hang out (Reddit, Discord, LinkedIn, forums)
- Find and work with the engineering creators our users watch, subscribe to and trust
- Plan and run events: conference presence, engineer dinners, meetups, hackathons
- Ship engaging and funny videos. DFM teardowns, product videos, case studies
- Work closely with our head of product and CTO to plan product launches
- Turn our organic word of mouth into a referral and community engine
- Analyze your own funnel. You'll be in GA, Search Console, Ahrefs and the product analytics yourself
Reasons to use Rodeo
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You're a Fit If You
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- 5+ years in growth, community, product or content marketing
- You've marketed to a technical, skeptical audience that smells fluff from miles away
- Startup experience (under 50 people). You know what "do everything" means
- Comfortable with data: analytics, dashboards, SEO tooling
- Strong writing. Clear, specific, opinionated
- Timezone: At least 2 hours overlap with EET, and at least 3 hours overlap with PST
Nice-to-have
- Background as a mechanical engineer, industrial designer or supply chain professional
- Experience as a marketer for manufacturing, hardware or CAD verticals
Compensation Range
$100K - $175K
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
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