Better Placed Ltd
Growth Marketing Manager
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We're searching for an experienced Growth Marketing Manager who will execute and optimise campaigns across DTC.
The ideal candidate will blend technical marketing expertise with deep commercial insight to accelerate brand performance at scale. They will have experience in a Growth Marketing role within a scaling business.
The successful candidate will diagnose DTC growth constraints, translate data into commercial insight, build prioritised roadmaps, and guide execution across acquisition, CRM, and CRO. They will not spend your days trafficking ads, but you should be completely fluent in the platform.
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The Role
- Identify growth opportunities across acquisition, retention, and funnel performance
- Analyse LTV, CAC, payback and marginal efficiency to guide decision making
- Build and prioritise hypothesis-led growth roadmaps
- Turn complex data (Meta, Google, Shopify, Klaviyo, etc.) into clear actions
- Optimise budget allocation, scaling what works and cutting what doesn’t
- Translate data into clear, commercially grounded insights
- Drive experimentation, testing velocity, and measurable uplift
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The Person
- Strong analytical thinker with a commercial mindset
- Able to challenge assumptions and influence founders
- Comfortable owning performance and making decisive calls
- Thinks like a growth consultant, not just a channel specialist
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